Apple TV event recap: Everything you need to know
Apple original series, Apple game service, magazine subscriptions, an Apple branded credit card, and Tim Cook's one more thing was Oprah.
This was a very unusual Apple event, to say the least.
So I'm breaking it all down for you, on this week's special edition of The Apple Core.
[MUSIC]
Let's start With the biggest hitter, or at least the one we have been anticipating the most, Apple TV Plus.
Now, we all knew Apple would unveil its original content that it's been working on for over a year now, and spent over a billion dollars.
But we didn't know the name, and today, we finally got a glimpse at what that would look like.
And by saying a glimpse, that's kind of overreaching because It's still pretty vague, at this point.
The stars and directors of some of these shows came up on stage to talk a bit about what they've been working on.
But the details were still pretty vague.
We had Jennifer Aniston and Reese Witherspoon.
JJ Abrams, Big Bird and Oprah, who was apparently working on some documentaries for this video streaming service, although the highlight, at least for me, was when Oprah left this stage and embraced Tim Cook, and he literally broke down in tears.
He wiped down a tear from his face and told her he would never forget this moment like, bro, be cool, seriously.
But aside from these little tidbits, And the collage of clips we saw.
There are still a lot of unanswered questions about how the content will be released and what it will be about.
So, will it be released on a weekly basis like HBO?
Or all at once so that we can binge-watch like Netflix?
And more importantly what's the price?
We may have to wait until the fall to find out, This was a pretty big [UNKNOWN] Now the other video streaming announcement that kind of got underplayed by all the celebrities was the TV app Which will now become a one-stop shop for all your subscriptions.
So the Apple TV app will let you subscribe to a bunch of different streaming services, services like HBO, Starz, Showtime, CBS All Access, Prime Video, and more right from the app.
The advantage of this being that you won't have to sign in to all these different apps To watch all your content, and this will have your entire library in one spot.
So that will allow the TV app to give you recommendations on what to watch once you finish binge watching your favorite show.
The downside is a bit hitter, Netflix, is not here.
So if you're a Netflix subscriber, which is a lot of us that are interested in this type of service You'll still need to sign on to that app to see that different content.
So the TV App portion of this will be free, and it will be available in over a hundred different countries starting this May.
However, obviously, you'll still have to pay for the individual subscriptions.
Next stuff, we have Apple News+.
This is a magazine subscription service that will live inside the current News app.
And it's another one we heard a lot of rumors about and my personal favorite of the bunch, mainly because it's available starting right now and we actually know the price.
9.99 will essentially give you access to the entire magazine newstand.
Time Magazine, National Geographic, Vogue, Sports Illustrated, The New Yorker, LA Times, Wall Street Journal and over 300 other titles to choose from.
Now, interestingly enough, The New York Times and Washington Post, both of them had been in talks with Apple or rumored to be in talks with Apple.
Are not available as part of the subscription service as of right now.
This could be because of romours we heard about Apple wanting to take 50% of the cut but we don't know that for sure.
Now, one of the biggest advantages aside from the massive list Of names is privacy.
Apple says that your reading choices will not follow you outside of the app and that Apple will not sell your data to advertisers.
So unlike reading straight from the Internet, where you have all these ads following your every move, you don't have to worry about advertisers tracking you and targeting you with ads.
The news plus service will be available with just an ios update for ios 12.2 so you can access it and now and you get a full month free and then $9.99 after that.
The downside is that for now, it's only available in the US.
In Canada.
Now let's move into Apple arcade.
Another subscription service for well, games, that will be accessible as a separate tab in the App store.
This will essentially gie you and your family access to at least 100 games in the app store That you would normally have to pay for individually.
There is no other hidden cost once you get inside the game, just one fee upfront, which we don't know yet.
[LAUGH] And then you can play on your iPhone, iPad, Mac or Apple TV.
Apple Arcade is not meant to be a streaming service like some of its competitors, you can actually play some of these games offline.
We're talking games from Disney, Lego, Sega And Cartoon Network with more to come.
They're launching with a 100 titles in the fall but the idea is to continue expanding their library and it's going to be available in a 150 different countries.
But again, knowing the price would be important Which we don't know.
[SOUND] And last but not least, an Apple credit card, the only actual piece of hardware we got from this Apple event.
Apple has partnered with Goldman Sachs to offer a physical, yes a Physical and digital credit card for your wallet.
Which I guess, based on what they're doing with Apple Pay makes sense.
It seems to work like a traditional credit card, with an interest fee and a 2% cash back award.
But, No late penalties and instead of having to wait till the end of the month to get your cash back rewards, you can get them daily and you can see them all as they're happening inside the Wall app.
It It kinda helps demystify the whole credit card experience, at least from what they showed today by displaying all your data as it's happening in one spot.
So you get to see things live, like your purchases, your purchase dates Payments do which, obviously, these are things that are available on most banking apps, but they're still pretty confusing.
Most of this would be done digitally through the wallet app and through Apple Pay.
But you can also use a physical credit card in places that don't take Apple Pay.
It's made of titanium, and it has no numbers.
Or signature.
Just your hash name, a chip and the Apple logo.
The Apple credit card would be available first in Portland, Chicago and New York.
Weirdly not San Fransisco, in the summer and will be accepted globally.
It was a lot that Apple presented today, but none of them was really a surprise.
We have kind of already heard about Everything that they announced today.
What was shocking to me was that Apple missed out on the opportunity to bundle all of these services into one field.
Now, it seemed like they were starting to set it up in the beginning by mentioning iCloud an Apple music and I was expecting a big bundled price at the end of this, that would give you access to all of the tune services, but nothing.
In fact Some of these services don��t even have a price yet, which I thought was kinda strange, but what do you guys think?
What are you most excited to see from Apple?
Is it the Apple TV app that will [UNKNOWN] your content?
Is it the new original series that we saw on the screen?
Is it the gaming service Is it the magazine subscription, or is it that credit card.
Let me know on the comments section below or hit me up on Twitter.
And I'll catch you next week on The Apple Core.
[MUSIC]
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