Now let's talk about Apple podcasts.
As you know, Apple helped launch the podcast industry 15 years ago, and this is what it looked like.
The day we launched podcast in iTunes.
We had 3000 shows in the directory.
Today there are millions to choose from, an apple podcast is the best place to listen to all your favorites.
And we're making the biggest change to Apple podcasts since its debut.
This starts with a newly designed Apple podcast app.
Every show and episode has a beautiful new page, making it easy to follow, listen and share.
We're also introducing channels to help you find new shows from your favorite creators.
And you'll get recommendations for new channels to explore.
We're also introducing Apple podcast subscriptions, which enables you to unlock new content as well as additional benefits like ad free listening, early access, and much more.
So now you can help your favorite podcasters build their business.
And fuel their creativity.
Apple podcast subscriptions launches in 170 regions and countries next month.
These major updates will make listening to podcast easier and more enjoyable than ever before.