Apple at 40: Where to next?
1:56

Apple at 40: Where to next?

Tech Industry
You've just seen some pictures of Macintosh. Happy Birthday, Apple. Apple has reached middle age. The tech giant responsible for the iPhone and iPad turned 40 on. April 1. From humble beginning in this Los Altos, California garage, Apple has become the world's most valuable company, currently worth $584 billion. What is iPod? Well I happen to have one right here in my pocket, my friend. [LAUGH] There it is, right there. [APPLAUSE] In 2001, the iPod and iTunes store helped redefine how music was consumed. Then came the iPhone. Today, Apple is going to reinvent the phone. But in the years following the death of co-founder Steve Jobs, many wondered if Apple could innovate at the same pace. For Tim Cook, he's doing a lot to keep Apple growing in the markets it's already in and kind of looking at some other areas like the Apple Watch, but he hasn't really taken Apple. Into a drastic new product, or done something really revolutionary in the way that Steve Jobs did. While the iPhone remains a successful business, newer products like the iPad and Apple Watch haven't sold as well. An Apple car could be on the horizon. Code named Project Titan, Apple has reportedly been sourcing test facilities for the vehicle. There is also areas like virtual reality and augmented reality. I'm sure we're gonna see something from Apple in this area at some point. It's definitely getting all the buzz. Everybody's trying to jump into it. Tim Cook said it's really interesting and he doesn't think it's just a fad. Also in the works is a streaming service for watching selected channels on Apple TV, but deals with networks have For now it joins the 40 something club alongside other big tech companies like Microsoft and IBM. In San Francisco I'm Lexy Savvides, cnet.com for CBS News.

Up Next

Fun Amazon Finds Under $150 for October 2022
amazonmusthavesoct-24fps-00-07-57-17-still001

Up Next

Fun Amazon Finds Under $150 for October 2022

Elon Musk Wants to Sell You an Optimus Robot for Less Than the Price of a Tesla
optimus-for-cms-1

Elon Musk Wants to Sell You an Optimus Robot for Less Than the Price of a Tesla

Watch Elon Musk Unveil Optimus Robot Prototype
teslarobot

Watch Elon Musk Unveil Optimus Robot Prototype

How Apple Could Bring Back the iPhone Mini
220922-yt-apple-stuff-ep-13-iphone-mini-isnt-dead-3

How Apple Could Bring Back the iPhone Mini

DART Explained: First Asteroid Crash Images
dart-crash

DART Explained: First Asteroid Crash Images

See NASA's DART Probe Make Impact With Asteroid Dimorphos
astroid-image-cms

See NASA's DART Probe Make Impact With Asteroid Dimorphos

The Best Way to Get More Money for Your iPhone Trade-In
yt-how-to-upgrade-your-phone-v2

The Best Way to Get More Money for Your iPhone Trade-In

Patent Expert Reacts to Google Patents
experrts-react-6

Patent Expert Reacts to Google Patents

Watch the Jackery 1000 Pro Solar Generator Charge Fast From a Massive Array of Panels
jackery-00-02-49-06-still190

Watch the Jackery 1000 Pro Solar Generator Charge Fast From a Massive Array of Panels

Tech Shows

The Apple Core
apple-core-w

The Apple Core

Alphabet City
alphabet-city-w

Alphabet City

CNET Top 5
cnet-top-5-w

CNET Top 5

The Daily Charge
dc-site-1color-logo.png

The Daily Charge

What the Future
what-the-future-w

What the Future

Tech Today
tech-today-w

Tech Today

Latest News All latest news

Comparing iPhone 14 Pro and 13 Pro Max cameras
iphone14vsiphone13camcompare-00-00-36-21-still002

Comparing iPhone 14 Pro and 13 Pro Max cameras

We Put a GoPro Against the iPhone 14's Action Mode
iphone14-can-it-replace-gopro-clean

We Put a GoPro Against the iPhone 14's Action Mode

Predicting Microsoft's Next Surface Products
clip0001-00-03-47-11-still008

Predicting Microsoft's Next Surface Products

What We Expect To See in the Pixel 7 and Pixel Watch
pixel7-whattoexpect-2b-00000

What We Expect To See in the Pixel 7 and Pixel Watch

I Don't Own an Electric Car and Here's Why
15851-id-buzzdrivingfootageeuropeanmodel-volkswagen-mp4-00-02-04-02-still002

I Don't Own an Electric Car and Here's Why

What It's Like to Fly in Xwing's Self-Flying Plane
xwing-aircraft-7

What It's Like to Fly in Xwing's Self-Flying Plane

Most Popular All most popular

DART Explained: First Asteroid Crash Images
dart-crash

DART Explained: First Asteroid Crash Images

I Don't Own an Electric Car and Here's Why
15851-id-buzzdrivingfootageeuropeanmodel-volkswagen-mp4-00-02-04-02-still002

I Don't Own an Electric Car and Here's Why

What It's Like to Fly in Xwing's Self-Flying Plane
xwing-aircraft-7

What It's Like to Fly in Xwing's Self-Flying Plane

Elon Musk Wants to Sell You an Optimus Robot for Less Than the Price of a Tesla
optimus-for-cms-1

Elon Musk Wants to Sell You an Optimus Robot for Less Than the Price of a Tesla

How Apple Could Bring Back the iPhone Mini
220922-yt-apple-stuff-ep-13-iphone-mini-isnt-dead-3

How Apple Could Bring Back the iPhone Mini

Watch Elon Musk Unveil Optimus Robot Prototype
teslarobot

Watch Elon Musk Unveil Optimus Robot Prototype

Latest Products All latest products

Fitbit Sense 2 First Look: New Software Makes a Difference
fitbit-aroll-00-00-46-14-still001

Fitbit Sense 2 First Look: New Software Makes a Difference

GoPro Hero 11 Black Hands-on: Super-sized Sensor for All Your Socials
gopro1

GoPro Hero 11 Black Hands-on: Super-sized Sensor for All Your Socials

I Tried Out Sony's Upcoming VR Headset on the PlayStation 5
psvr2

I Tried Out Sony's Upcoming VR Headset on the PlayStation 5

Apple Watch Series 8 and Apple Watch SE: First Look
watch8-sepic

Apple Watch Series 8 and Apple Watch SE: First Look

Bose QuietComfort EarBuds 2: Better design, better performance
bose-quietcomforst-ii

Bose QuietComfort EarBuds 2: Better design, better performance

Galaxy Z Flip 4 Review: A Diminutive but Fun Upgrade
flip4

Galaxy Z Flip 4 Review: A Diminutive but Fun Upgrade

Latest How To All how to videos

How to Clean Your Keyboard's Sticky Keys
3keyboards

How to Clean Your Keyboard's Sticky Keys

How to Play Games from PlayStation Plus on PC
psstill

How to Play Games from PlayStation Plus on PC

How to Delete or Disable Your Instagram Account
phoneonorange

How to Delete or Disable Your Instagram Account

Fix Your iPhone Screen With Apple's Self-Service Repair Kit
dsc00641

Fix Your iPhone Screen With Apple's Self-Service Repair Kit

How to Buy a Budget Laptop in 2022
budgetlaptops-00-08-35-15-still001

How to Buy a Budget Laptop in 2022

Google Pay: How to Set Up and Use
googlepay-inhand

Google Pay: How to Set Up and Use