A hands-on with Withings' affordable, stylish fitness watch

I'm Scott Stein here in Las Vegas, and Withings announced the Activate, which is a slightly smarter watch that also tracks fitness. It came out last year, in about December, and now, the Withings Activate Pop is here, and it's available now. It's $150, which is a lot less. In the $450 Activite How did the pull that off? It's still got the same stealth fitness features that were in the Activite. It's water resistant. You can swim with it. It tracks steps. It synchs to bluetooth. It's even got a little vibrating alarm. And it all synchs with an iPhone and Android to come. But this one doesn't have a sapphire crystal on top and it comes with a plastic band instead of leather, but other than that. It really looks the part, and it comes in three different colors. I've got the original Activité here on my wrist. And the Pop looks close enough that you're getting a really nice looking watch for not that much money. Stealth fitness trackers and stealth smart watches and devices that look like normal devices and are a little bit smarter feels like a tre, a growing trend here and at CES and elsewhere, we'll have to see how many other devices are secretly smart under the surface. I'm Scott Stein, and that's the Withings Activité Pop here in Las Vegas. [NOISE]