iPhone XS gets upgraded camera
The A12 Bionic just powers so many incredible new experiences.
And that includes the camera.
Well, you are going to be blown away with the pictures you can take with the iPhone XS's camera.
It is a remarkable new dual camera system.
It has 12 megapixel wide camera a 12 megapixel telephoto camera and an even more improved True Tone flash.
The 12 megapixel wide camera has a new sensor, a larger sensor with bigger deeper pixels.
It has optical image stabilization and our fast one point eight aperture.
Lens.
Apple's six element lens.
The telephoto camera is also a 12 megapixel camera, also optical image stabilization, f2.4 Apple design lens.
On the front side, you have the TrueDepth camera system, and that's a new sensor as well.
A seven megapixel sensor that's twice as fast.
And it works together with the IR camera and the dot projector so it can create depth in your Portrait Mode photos.
And as we talk about cameras, of course everyone talked about the sensors and the lens.
And rightly so, they're an important part of the camera system.
But increasingly what makes incredible photos possible aren't just the sensor and the lens, but it's the chip and the software that runs on it.
And this is so true With iPhone photography.
So for example in the A12 bionic is the image signal processor working together with the CPU.
And it does so many things every time we take a picture.
It automatically sets exposure, white balance, sets the focus.
Does noise reduction a low light photography.
It brings out highlights and details.
And it can fuse multiple images together, like when you do an HDR photo or create a beautiful panorama.
And the ISP and the [INAUDIBLE] does all of this better than ever before.
But what it does that is entirely new is connect together the ISP.
With that neural engine to use them together to make our photos incredible.
So for example, the CPU and the neural engine can work together to do detection of people's faces and bodies, to understand the scene that you're shooting.
And it can do facial landmarking.
So it recognizes exactly where the eyes are and does instant red eye reduction that looks perfect.
And it creates better segmentation masks.
So when you're doing portrait mode, the hair and the glasses are better than ever before.
This is an amazing amount of power for our camera team.
In fact, when you take a photo, it's capable of doing a trillion operations on every photo you take.
[APPLAUSE]
[APPLAUSE]
And what the team is doing with that power is truly remarkable.
We have a brand new feature we call Smart HDR.
And we all know what HDR is, right?
You can take a couple photos and merge them together to bring out highlights and shadows and keep your subject looking great.
Well smart HDR takes this idea so much further.
So let's say you're taking a picture and the camera recognizes you're shooting a subject and the subject's moving.
You go to press down on the shutter and you get a picture instantly.
It's called zero shutter lag.
What the A 12 bionic is actually doing is shooting a four frame buffer so it can capture that critical moment.
[INAUDIBLE] is doing even more than that.
It's also capturing secondary interframes at the same time.
And those interframes are shot at a different exposure level to bring out highlight details.
And it's doing more than that.
It's shooting a long exposure so we can get better shadow detail as well.
And when you're taking that picture, it is analysing all of those and match up the best parts of each and match them up into one perfect photo.
That is smart HDR.
It is a breakthrough and it makes taking photos easier than ever, and to get beautiful results.
[clapping]
Up Next
Apple Unveils 14-Inch, 16-Inch MacBook Pros With M3 Processors
Up Next
Apple Unveils 14-Inch, 16-Inch MacBook Pros With M3 Processors
Trick or Treat? Apple's 'Scary Fast' Mac Event Makes Us Jumpy
Trick or Treat? Apple's 'Scary Fast' Mac Event Makes Us Jumpy
Apple's New iPhones, Watches: My Favorite Features
Apple's New iPhones, Watches: My Favorite Features
What the iPhone 15's Spatial Video Feature Means for the Vision Pro
What the iPhone 15's Spatial Video Feature Means for the Vision Pro
Apple Watch Series 9 with Double Tap: First Look
Apple Watch Series 9 with Double Tap: First Look
iPhone 15 and 15 Plus: First Look
iPhone 15 and 15 Plus: First Look
iPhone 15 Pro and Pro Max Add Apple's Customizable Action Button
iPhone 15 Pro and Pro Max Add Apple's Customizable Action Button
Everything Apple Announced at Its iPhone 15 Event
Everything Apple Announced at Its iPhone 15 Event
Apple Watch Series 9 Gets New S9 Chip
Apple Watch Series 9 Gets New S9 Chip
What CNET Viewers Want for iPhone 15 and Next Apple Watches
What CNET Viewers Want for iPhone 15 and Next Apple Watches
Tech Shows
Latest News All latest news
What AirPods Rumors Tell Us About Apple's Health Ambitions
What AirPods Rumors Tell Us About Apple's Health Ambitions
Robosen's Megatron Transformer Is Too Much Fun for an Evil Robot
Robosen's Megatron Transformer Is Too Much Fun for an Evil Robot
Apple May Give FineWoven Accessories One More Season
Apple May Give FineWoven Accessories One More Season
US vs. TikTok: What Happens Next
US vs. TikTok: What Happens Next
Battle of the Humanoid Robots: MenteeBot Is Ready
Battle of the Humanoid Robots: MenteeBot Is Ready
What to Expect at Apple's May 7 iPad Event
What to Expect at Apple's May 7 iPad Event
Most Popular All most popular
First Look at TSA's Self-Screening Tech (in VR!)
First Look at TSA's Self-Screening Tech (in VR!)
Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost
Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost
'Circle to Search' Lets Users Google From Any Screen
'Circle to Search' Lets Users Google From Any Screen
Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop
Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop
Samsung Galaxy Ring: First Impressions
Samsung Galaxy Ring: First Impressions
Best of Show: The Coolest Gadgets of CES 2024
Best of Show: The Coolest Gadgets of CES 2024
Latest Products All latest products
Robosen's Megatron Transformer Is Too Much Fun for an Evil Robot
Robosen's Megatron Transformer Is Too Much Fun for an Evil Robot
Battle of the Humanoid Robots: MenteeBot Is Ready
Battle of the Humanoid Robots: MenteeBot Is Ready
2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
Hands-On with Ford's Free Tesla Charging Adapter
Hands-On with Ford's Free Tesla Charging Adapter
Nuro R3 is an Adorable Self-Driving Snack Bar
Nuro R3 is an Adorable Self-Driving Snack Bar
First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day
First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day
Latest How To All how to videos
Tips and Tricks for the AirPods Pro 2
Tips and Tricks for the AirPods Pro 2
How to Watch the Solar Eclipse Safely From Your Phone
How to Watch the Solar Eclipse Safely From Your Phone
Windows 11 Tips and Hidden Features
Windows 11 Tips and Hidden Features
Vision Pro App Walkthrough -- VisionOS 1.0.3
Vision Pro App Walkthrough -- VisionOS 1.0.3
Tips and Tricks for the Galaxy S24 Ultra
Tips and Tricks for the Galaxy S24 Ultra
TikTok Is Now on the Apple Vision Pro