Apple introduces the iPhone XS
[MUSIC]
[APPLAUSE]
This is iPhone X S. It is the most advanced iPhone we've ever created.
It is made of a surgical grade stainless steel.
It has a gorgeous new gold finish on the front and on the glass.
It is the most beautiful iPhone we have ever made.
The screen is top to bottom edge to edge rounded into the corners.
And it's covered on the front and back with a new formulation of glass that is the most durable glass ever in a smartphone.
[APPLAUSE]
iPhone 10S comes in three finishes, gold, silver and space grey.
They are beautiful.
And they're protected from dust and liquids to even a higher level now IP68.
That means it's protected to 2 meters for up to 30 minutes.
The screen on iPhone 10s is a Super Retina display, the best we've made yet.
It's an OLED display.
5.8 inches on the diagonal.
It has 2.7 million pixels.
458 pixels per inch, the highest quality display on an iOS device.
Well the iPhone Xs is not just one, but two sizes of display.
The 5.8 inch, and a new 6.5 inch Super Retina display.
[APPLAUSE]
This is the biggest display ever on an iPhone.
It is an OLED display as well.
3.3 million pixels, 458 pixels per inch again was as big as a plus size display so what do you call a phone that's bigger than plus size?
We call it the IPhoneX s Max.
[APPLAUSE]
So there are two super retina displays now, 5.8 inch, 6.5 inch,
Both are LED displays, both a million to one contrast ratio.
They are HDR displays.
A fast, 120 hertz touch sensored layer.
That's how it gets its smooth scroll, really fast typing and gaming response.
They both have three D tough for partial sensitivity.
If tap to wait.
They have incredible color management.
They have true tone displays so the paper white looks just right in all the different lighting you use it.
And they have wide color.
These are amazing displays.
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