It's a time-honored tradition -- every time we're invited to an Apple event, the invitation email always comes with a clever hint about what might unfold.
, for the Sept. 12 event, it's a giant golden ring and the words "Gather round."
What could that possibly mean? Here are a few ideas to start:
to keep your head down.
does love gathering those rings. But he tends to lose them all at once.
NO NO NO NO NO NO
To be expected from Darth.
What it actually (probably) means:
So, uh, the ring itself is actually pretty simple, unless there's an extremely clever message hidden in the image's code:
The ring is the Apple ring. Also known as Apple's crazy new spaceship campus. Technically, and it's the place where the event will be held.
last September, and you can see loads of images in our gallery too, below. You can even go , which has a pretty great view of the Ring from its second-floor balcony.
Hell, the Apple Park visitor center sells a t-shirt with the exact same logo:
And Apple reporter Mark Gurman hints that you might want to pay attention to the color rather than the logo:
Perhaps it's just a new copper color for Apple products, or perhaps Apple's using an unusual new metal alloy of some sort. The company's taken pride in showcasing how it's managed to shape beautiful products out of refined materials more than once before.