Starting at(£1,049/AU$1,799), Apple's new is the most expensive iPhone ever made.
Let's all take a moment to wince at the thought of blowing that much cash on a phone. Oof.
Still with me? Good. Now, let's put that number into context.
First, know that the value of an iPhone has risen right along with Apple's stock. At $1,099, the entry-level XS Max costs more than twice as much as, which debuted for $499 back in 2007. And, of course, this comes after last year's biggest-ever uptick in iPhone pricing, when the debuted at $999 -- about $350 more than the cost of the previous year's .
Need more than 64GB of storage space? A 256GB iPhone XS Max will cost you $1,249, while Apple's first-ever 512GB model will cost $1,449. That's three-and-a-half, by the way, the newest of which starts at $399. I think I might need another wince break.
Of course, Apple isn't the only maker of phones that cost a grand or more. Earlier this year, Samsung followed the iPhone X's suit and released the $1,000. And, after the iPhone X took the top spot in smart phone sales , the water likely looks inviting for other manufacturers to jump in at that $1,000-plus price point.
In other words, start saving. Smart phones that cost more than your monthly mortgage payment aren't going anywhere anytime soon.
: Our exhaustive roundup.
: Apple's three new iPhones start at $749.