Tim Cook demos new Apple Watch features

Now Apple watch also has a new feature that's called Glances. And Glance's allows you to check things very quickly, for those things you check most frequently. So if you swipe up from the bottom of the watch face, you can see things like weather, your calendar. Glance's allows you to control your music. And you can even check, your heart rate. And this is clearly not [UNKNOWN] at this point in time. [LAUGH] Now as you see, Apple watch brings a whole new personal dimension from time keeping. It's never been done before. Now Apple Watch also allows you to communicate immediately and much more intimately than ever before. And so right from your wrist you can receive messages. And a tap tic engine alerts you by tapping your wrist so that you can read and respond to that message instantly if you want. You can also with the built in speaker and microphone. You can receive calls on your watch. I have been wanting to do this since I was five years old. [LAUGH] The day is finally here. [APPLAUSE]