The iMac Pro isn't for everyone (Apple Byte Extra Crunchy, Ep. 114)
Good morning internet, or Good afternoon depending on where you are on the planet earth.
My name is Stephen Beacham producer of the Apple Byte Extra Crunchy podcast, with your host Mr. Brian Tong.
Yes what's up everybody.
We're grooving, we're moving and grooving today, back in the studio here, live in living color, in the same room, beating Tong.
Repping Apple by Extra Crunchy episode.
100 and I think 14?
[FOREIGN] All right.
So, you guys and gals who are listening know this.
This is the show Apple by Extra Crunchy.
It's everything Apple.
It's all the good.
All the bad.
It's an extension of our weekly video show.
But this is where we get to dive in, dig a little deeper and new stories pop up.
I think we cannot start this show.
Without talking about net neutrality.
It was just repealed.
The Obama era rules for net neutrality were just overturned in a vote that was expected, three to two.
And I'm pretty pissed about that.
Yeah, I think it's extremely lame.
Other than corporations and at least those three FCC boardmembers who put that vote through [INAUDIBLE] The majority of the Internet is frustrated about this and here's the thing, net neutrality, let me, I'll just kind of give the quick synopsis.
What, by repealing or removing net neutrality, what it does is it allows providers like Comcast, AT&T, Internet providers to either throttle, Block or prioritize what goes through their pipes, meaning quicker access to certain sites.
Priority to get information from services that pay for it.
It is completely made this a corporate run entity now.
There really is no oversight.
The only thing they have to do is just tell us That they're going to block something, or tell us that they're going to prioritize something.
But they can do whatever they want.
They start small businesses, this does hurt innovation, this is kind of their long term implications.
And we're not gonna see this switch flipped right away, it's something that's gonna happen, let's say, I think around February.
They're gonna, obviously there's going to be people that are going to modify what happens, it'll look differently no matter what the Internet that we have.
Today, we're look at different in the future, it won't be an overnight switch I think what happen, is this maybe in six months, 9 months something funky is gonna happen you're like why is this, what's going on here?
This is not and people mostly won't even realize it right?
But, some was gonna be like what's going on?
Why is this slower, why is this not?
And [UNKNOWN] you're gonna hear a story about how yeah.
We prioritize this site or this service now.
It's stuff like that that is very subtle.
We've never had to think about it before, but we're going to have to think about it now.
And it's really disappointing.
It's fundamentally, they can talk about on the surface, Yeah you can buy a burrito.
You can still, you know surf the internet like The FCC had a chair I guess, a gpie made like a quirky tone deaf stupid arse video of him really trying to be goofy about the fact that things will be the same after these net neutrality, the current rules are in place were overturned He just basically comes off as looking like a huge D-bag trying to, as if he wants us to like him and believe him that he's giving us the right direction.
It's absurd if you look it up, I can't
This is a guy who likes to do interviews-
With a giant Nestle Quick coffee cup which is ridiculous
He is into, you can tell he's into himself, it's a power for the course if you know what I mean, we are not gonna get into that.
You know it's funny for an administration that is all, is cutting regulations from every thing, they just added a massive regulation to the internet, which is completely just uncalled for and You're just gonna slow everything down.
And have already been seeing a lot of things on Instagram and like other places that there are fake things, but they're kind of like foreshadowing the future like I saw on Instagram as I was going through someone's stories and then I got to one thing that said If you want access to Instagram Stories pay $5.
Stuff like that is possible.
I'm not saying it's gonna happen, but stuff like that is possible.
Well, they can even, this doesn't mean it's going to happen yet.
I'm sorry, my brain is all over the place today, but even in other countries that basically eliminated net nutrality rules and allowed corporations.
To take control and do what they deem as important to them cuz what do corporations care about, making money,
it's all about the chatter, they don't care, they really don't care because in their mind they are like hey you are still getting there now, we're just gonna control it the way that we wanna control it.
So you have prioritization of services maybe.
Maybe they break down your plans, but you're gonna actually, you might have to pay extra to use video streaming services, right?
This is a real possibility.
This is not made up stuff.
We're not making this up.
This could actually happen.
All the provider haas to do, these internet providers have to do is just decide they wanna do business differently.
And by removing that neutrality, they are going to be able to do things differently based on the highest bidders.
And it's going to happen.
It won't happen in a month or two.
This is one of those stories that people are gonna kind of forget about, unless we keep on talking about it.
But maybe you won't get to see or listen to a show like the app.
It won't be, it'll be like lower prioritized.
They'll [UNKNOWN] [CROSSTALK]
For this episode [CROSSTALK]
Some people might actually like that.
So we just wanna let you know that's what's going on with that neutrality.
This battle is by far, by no means.
Over, but it did just happen and it did just drop and it's gonna affect everyone.
So that's why we wanted at least kick it off at the top of the show.
But we are here to talk about Apple, right?
What's the name of the show?
Apple Byte Extra Crunchy.
Apple Byte Extra Crunchy, that is right.
Okay, I did forget to let you all know, again, this is your show.
The comments are just going full force right now.
But to be a part of the show
We have a hotline, hotline bling.
All you got to call us at 18006162638, that is to get into our voicemail system, we have plenty of voice mails this week, name where you from and your commentary, your thoughts, your ideas, your suggestions we take it all.
And lets just kick things off.
The big, really the big story from Apple this week is the launch of the new iMac Pro.
Men, my gosh-
Their $5000 machine again-
I just saw the price tag and I was like, I'm shocked-
Well it's a 5K screen so you gotta-
charge $5000 but Honestly, I'm actually not hating on the iMac Pro from a stand point of if you stack up the specs and what's involved in this machine, let's just talk about the raw power here.
The base Model, i'm not gonna go through everything because you don't wanna hear all this.
The base model of 3.2 gigahertz, 8 core Intel Xeon processor.
There's gonna be multiple configurations, an 8 core, a 10 core.
There's also gonna be an 18 core available later on, a 14 core.
There's multiple configurations available.
I think some on specced out the highest iMac Pro you could get, beefed up to the max, and it can go as high as $13,000.>>oh my god>>Again, this is catered to the pros.
The base model comes with one terabyte of solid state drive storage, Raedon Pro Vega 56.
With 8 gigs a memory, so that's just the base line, the model that they've been giving to reviewers are 10 core model with 16 gigs of video memory, it's a even a better spec machine than the base model $5,000.
Now i think this is gonna be a beast.
Even based on performance results.
Marcus Brawley and Jonathan Morrison caught the machine basically a week before anyone else did.
Favorite Youtubers, awesome dudes.
JMO is a budy of mine so I got to give a shout out to him.
But what happens, is here they spected out and basically on the multicore geek bench scorer, the IMac.
iMac Pro ten core model has a multi core thread score of 37,400.
Now, yeah that's just a big number, but if you compare that to performance of the current iMac 5K it's a 93% increase in performance.
So, these are beasts, you just have to pay for it.
The other thing about this is The only thing I don't like about this is in the past at least iMac Pro line or the pro markline where there was the G4,the G5, it was at least with the general reason for a user to be able to you know pay $2000, $3000.
It was not a $5000 machine that was not upgradeable.
That the biggest issue I have This is gonna be a machine that maybe corporation are going to invest in high end, it's gonna be able to handle virtual reality through succeed [UNKNOWN] video or [UNKNOWN] and out putting.
It's amazing videos that people are shooting for okay, 8k videos.
It's gonna be able to [UNKNOWN] through that but this is not really for your general even prosumer.
Even for a pro.
It's bottom line pro symbol.
That's my biggest issue and the other thing that I've talked you all about on the show.
Is the reason why I was frustrated by iMac Pro more than anything else.
And this an indication of what Apple's ID and Apple's vision Of a professional computer was moving forward, that's why after the Mac Pro garbage can design we never saw something for four years.
They were set on the iMac Pro being the pro machine and then it was in April of 2014 where they came out and they're like you know what might have made a mistake with the Mac Pro.
We are going to build imaginary Mac pro, it would come some time down the road, we don't have an exact time like not even a year.
So, it may come out in 2018, it may come out 2019 we really don't know.
And it would be imaginary, so you would be able to expand it because that's what a real pro wants.
Prosumer IMAC Pro, maybe but it still little high in price, an actual Pro, yeah they want that but they wanna expand the building, customization, they [UNKNOWN] they put in cards to do different things sound cards, audio cards, customize graphics [UNKNOWN] cards, more RAM.
You can't do that with this IMAC once you buy it that's what it is.
And it's so great, it's gonna be a great performing machine but.
Like many Apple products, there's always this caveat.
That you're like [NOISE].
Like, why are they doing this.
I just, this is a beefed iMac more than it is an iMac Pro, in my opinion.
That is out of the range of the general consumer.
I think sometimes, I'm not gonna call out people, but when you get access to the stuff and you can just play with it The sense of reality of actually going to a store and dropping $5,000 on it.
That's not normal for your average consumer.
It just isn't.
People, I think, a lot of reviewers in general, lose that perspective.
They're seduced by the fact that this is an amazing machine but Are they gonna buy it?
Most of them aren't.
And I even did, just to get some idea of where your brains are thinking, I put up polls on Twitter all the time.
I asked this morning, the day that the iMac Pro comes out, how many of you will actually be buying an iMac Pro.
So I put up this Twitter link and this is the results right now, it's still early but it's around 900 votes only 12% of.
Respondents said yes, and 88% of respondents said no.
Wow, that's huge.
So, I like to say YAS-
That's a big sample size, too.
Yeah, I like to call it YAS or PASS?
12% said YAS, YAS bae, 88% said PASS.
It doesn't mean this is a failure.
If Apple's really just trying to target that small market, fine.
But even at 12%, if you're general pro market, you would at least see maybe a third of people say yes.
We're talking about 10% of people saying yes.
And that is not a product that resonates with Either general consumers, which maybe it's not for, but even pro consumers.
Professionals want this, itt should be higher than 12%.
I would bet this 12% are the people who been actually waiting for this to come out and they're excited about it.
It's something they've been planning to purchase.
Like it's been in their brain, once they saw it, they were ready to do it, right?
Yeah, like it's been on their radar for a while and they can't wait for it.
So there you go.
First orders, if you do order this, the first orders, [LAUGH] I'm thinking like Star Wars, when I say that, first orders arrive on December the 27th.
The 14-core and 18-cores, I think they said they're somewhere to six to eight weeks out, so those will be coming later.
The other, of course Apple had to do this, the other caveat about the iMac Pro.
It does get a new keyboard and a mouse, that has that whole space black, deep black, gray, you know, graphite looking color.
They included, for the first time, the first-ever Apple Licensed black Lightning cable.
That a slow clap?
That was amazing.
Thank you, Apple, for the black Lightning cable.
If you search on Amazon, their black Lightning cable has been around for quite some time, for 6 bucks.
It is Apple MFi certified and it only costs $6.30.
So Thank you Apple for the black official-
And how much is the-
The apple one's probably around what?-
I think it's around 20 bucks-
or 30 bucks depending on the length of the cable.
Thank you for that.
We really appreciate it.
Here's the one on Amazon that's, well I found this one for 11.99.
I found one for like 6 bucks earlier.
Yeah, that's [INAUDIBLE].
On some other cool stuff, obviously new iMac Pro got to have more power.
You've always got to bring new software with new hardware.
That's In the past that has always been the case, Apple has the final version Pro 10, that's not final to Pro X. Final Pro 10.
It's version 10.4.
It brings support for 360 degree VR video editing HDR video editing, HEVC, which is their new high quality, high compression video codec that is used on as part of Mac OS High Sierra, and much more.
So they're giving us some more control tools and more power, great thing.
I think a lot of the momentum has moved away from Final Cut Pro because they haven't had these tools.
It'll be interesting to see how much of an impact that makes but there are plenty of creative professionals that will stay on the Mac platform but if you talk about it in general I think a lot of creatives Because Apple hasn't done anything significant in the Pro Mac for literally four years.
They actually moved on other platforms.
Is it still like iMovie in the way the video is laid out on the timeline cuz it still kinda looks like that.
I can't tell.
It still, if anyone that used Final Cup Pro 10 it's like.
I don't wanna say it exactly like its I Movie Pro.
How about this there are remnants that make it feel like I Movie Pro.
They have done a lot of improvements to it.
I do like the real time, rendering on final [UNKNOWN].
But that's probably one of the best things about it.
But Yeah, it still has an iMac Pro feel, but after it's evolved with some of the new things they've done to it, I don't feel like calling it an iMac Pro anymore.
I've got to give them credit on that one.
I'm looking at the screenshot here and it looks more like Premiere, with a traditional timeline kind of thing.
So you do have Final Cut Pro Still very popular.
Actually, 99% of our team is using Premiere now.
Yeah, and the 1% is one dude I think.
We were waiting, it took too long for them to give us a price that we wanted that.
We needed that.
That was best for our workflow.
So that's why we moved on from that.
And then the other thing, this is kind of interesting, not that everyone is gonna do this from software standpoint.
Snapchat just released a new app called Lens Studio.
It's called the Lens Studio app for Mac.
There's even a video clip that shows it in that article, and it's basically a Snapchat filter that you can build on your Mac and then actually publish it with a special code that people.
Although Snapchat may not officially support it, it creates a code that's integrated into the app that you can then use, send it off to friends, it can be shared.
And then they can play with your little Snapchat lens creation.
I think that's pretty cool.
I mean, that's gonna create a lot of new content.
Someone pitch the The Betezy hair's SnapChat lens.
I mean why are we doing that at CES?
I'm not the one that's gonna pitch that because, that's really self indulging
Is this available now?
Yeah, they just released that up
I wanna make the BT hair, emorji thing
Some one's got, this is how you know, if it's gonna get made
Our actual marketing department listens to the show.
They're not gonna get it made.
[LAUGH] I'm just being real deal.
All right, let's take a little breather here.
We've got to show love for our sponsors that keep the show popping, moving.
And also, you the audience that continues to watch it in large numbers.
That's why we get sponsors, cuz they're like we want our goods to be talked about on the Apple Byte extra crunchy.
Check this out, WiFi is something you don't think you really need until you don't have it or it's not working properly.
So video, its buffering.
There's WiFi dead zones.
Around the house, there are too many devices connecting to everything and it's just slowing this whole thing down
It's like net neutrality
[LAUGH] In a way.
I don't know.
Someone's gonna be like, No [UNKNOWN], it's not.
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Got it, all right, let's keep on rolling to the show.
The other big news of the week Without a doubt, come on.
Apple acquires Shazam.
They acquired them for roughly $400 million.
It was funny because an article said, I think back in 2015, Shazam was actually, I think their value was estimated at $1 billion.
Are you serious?
How did they get the deal?
Well, They didnt get a deal when they were valued at $1 billion but they got a deal with Apple two years later for $400 million.
This happens like when a product is hot, right, before you really know what it, sometimes popularity dies after that time right?
But Shazam was purchased by Apple Her $400 million, I think what's gonna be interesting in here is to see how this all place out.
Specifically, because Shazam is already plugged in to the Apple music service and Siri.
In fact, as fore back as I was say, whenever you ask, I'm don't wanna say cuz I might set off people's devices.
When you ask the s lady or guy depending on the voice you set.
Whats the name of the song.
It's actually using Shazam as a third party partner to get that information.
That's not Siri at work.
It's just Siri using Shazam.
So that's already been integrated into Apple's ecosystem.
I know we'll see a much tighter Integration but Shazam goes beyond music.
It pulls up the music videos.
I can't remember if it pulls up the lyrics of the song as well.
I swear there's an option to see the lyrics or there was.
Now there's music streaming on it too.
Yes, yeah, correct.
Which is awesome.
And so Shazam not only does that it can identify TV shows TV ads.
We know that Apple is obviously more than just music.
So there's kinda maybe some interesting ways that they can integrate this and it's not gonna be a game changer or anything that's gonna be like, I'm just curious.
Shazam integration, or whatever improvements they make, is not going to have me say I've got to have Apple Music I'm still not a subscriber.
I think the reason why they bought it is because Shazam's name is just so popualr.
The brand identity is really strong, so it makes sense for them to buy it.
You know, I know Google has this ability already just in the Google search bar.
You know, if you just play a song to it, it'll tell you what song it is.
Well, I know the next feature that's coming to the next iPhone.
It's the ability to have your phone just sitting down there with an always-on display.
And then, if it hears a song, it will show you that song on the display.
It's a feature That is on the Pixel 2 phone already.
That's where I saw it.
I was like wracking my head, like, I've seen that before.
Where was that?
Y'all have seen that before.
The other thing that how this deal plays out is what will Apple do in regards to other services?
We know Shazam is already integrated into Spotify as well.
It has its own app on the Android platform.
This is not something Apple has offered, Apple has an Apple Music app on Android so I guess that's, that would lend me to think that Shazam will still live in its current state-
But, I could see them strip it out of Spotify.
Because that's a complete.
That's a competitor-
So, these other streaming companies are probably gonna get worried, you know, Man, we're gonna lose those Shazam customers.
Or maybe Apple raises their prices for them to use Shazam integration.
I just, because Apple is such an island, and they want you to be on their island.
I'm curious if If they'll retract some of those deals.
I'm trying to think right off the top of my head, when have they done anything similar like that for a service, that is so broadly used.
I mean I know they've purchased other apps and killed those apps, but it wasn't like-
As big of a name as Shazam.
Yes, I don't see them killing Shazam just because the brand name is so big.
It is even like a. A stupid game show.
What's his name?
Jamie Foxx hosts it, right.
The Shazam Game Show.
Yeah, yeah, yeah, yeah.
That's the next show that's coming to Apple.
That's coming to Apple, yeah.
That's coming to Apple [UNKNOWN] Guys.
That's an easy one.
That's a no-brainer
So we'll see how that all plays out, but it's just interesting.
And it's their biggest acquisition, or biggest big name acquisition, since they got on board with Beats for $3 billion.
I think that was back in 2014-ish, if I recall, I can't
Is that when Drey did the crypt dance?
Yeah, that was [UNKNOWN] and happy and [UNKNOWN] and also for the fifth time on the show [UNKNOWN] on HBO.
It's fantastic and they talk about the crib dancing the whole deal and half way down and everything.
Yeah, in other deals going on in Apple this stirred up the internet a litle bit
It was reported that Apple was investing in company Finisar.
And who exactly is Finisar?
Finisar makes one of the important components that are part of the TrueDepth camera in the iPhone X right now.
But what Apple basically clarified or Finisar clarified is that Apple didn't invest in the company, it was a $390 million I guess pay or contribution to them in an Agreement to lock down future orders and why is this important, well the company makes like i said a component of atrutive sensor, it's a vertical cavity surface amylin laser.
Let's say that one more time
it's a vertical cavity surface amylin laser.
Shoots a lazer on it.
I still can't wrap my head around it.
You totally don't have to.
So this is a commitment to basically say, hey, we wanna work with you in the future, and also to prevent other companies.
We heard once Apple did their face ID recognition that Android manufacturers were looking Phone manufacturers were instantly looking at facial recognition, this prevents them from basically making a deal with those Android manufacturers and giving up their components.
So take a retainer like the [CROSSTALK] company, give them some retainer cash hey oyu guys do't go somewhere else and build some stuff,we want you for us.
And this is interesting because I don't know about you all Face ID overtime is just not as good as touch ID.
And the only reason I say that is I think a lot of times everyone was used to okay I need to hold my phone to my face.
But I'm telling you I don't hold my phone to my face all the time.
And there I really feel like in general now face ID doesn't work for me on the first time because I like to just kind of casually pick up my phone.
Where I use to just touch my ID button, if it was money I was in.
Face ID works when you hold it up properly but even in some light conditions it doesn't.
My face ID probably works the way it should that I like.
Maybe two thirds of the time.
But one third to maybe, I don't want to say half the time but more than one third of the time face ID doesn't unlock my phone, and it's annoying.
Do you have that, do you have it enabled all the time or do you have it just turned off?
Yeah, I have it enabled all the time, so then I have to punch in my code and that's annoying.
It's just that.
I'm curious what your experiences are, because, I think everyone's like, yeah, Face ID works.
Because you're holding it up, and you're using the phone the way that you're training it, but I wanna pick it up, and it's already ready to roll.
But that's not the case.
And over time, it's actually gotten annoying for me.
Yeah, that sounds very annoying.
That would drive me crazy.
A John McCray card.
Our new boss, he talks about his issues, when like driving or something and you want to change a song, you have to go through a whole thing, like move your head.
So it just sounds very annoying.
Yeah, it is a pain in the ****.
The other thing that I want to jump on as we talked about, face this Finisar.
TrueDepth camera component and Android jumping on face recognition.
That thing is that not everyone in Android is jumping on face recognition because this story just came out.
We were all lusting after this whole fingerprint sensor under the glass forever, right?
Yes, like that was the thing.>> That's like, yeah.>> will the Iphone bring that?
That's what I want, honestly.
But, ok fine.
Fair for you to say that's Apple's direction.
Apple said they weren't looking at a fingerprint censored on the glass at all.
They are committed to face ID and it will get better.
Synaptics announced: This is a company that has their first in display fingerprint censor.
The company Synaptics announced this week that they're launching with a top five smartphone OEM.
And what does that mean?
Well that means we're going to see the first fingerprint sensor under glass.
We'll see how good it is.
That obviously remains to be seen.
But they say it's a top five company.
And they also call out the demand in this press conference for bezel-free OLED infinity displays.
Man, hang on.
Let me get my sound effect here.
Bezel-less, bezel-less, bezel-less.
There we go, yeah.
So, what company has a bezel-free?
OLED Infinity Display.
Samsung, it's Samsung.
Samsung has gotta be the company that's gonna roll out with this thing, next year.
So, it's really gonna be now, I find this interesting, it's gonna be a battle, like, which is actually better, Face ID or
Fingerprint through the sensor.
Now, we know the numbers, they say, technically, one in 50,000 people can unlock your fingerprint sensor, iPhone.
And the Face ID is one in a million.
But, how many stories have we heard of someone stealing someone's phone, and being able to unlock it with their finger?
I haven't heard a single.
A single story yet.
You would have.
Not one, but we heard first week iPhone X came out, iPhone 10 there's at least ten stories of kids, parents, other people, kids, other people, hackers.
So, Although it is tentatively more secure, in a day to day situation is really more secure, it's probably, arguably, the less secure on a day to day situation.
You know, if your brother or you sister can unlock it, your son can.
so either way, this sets up a really interesting dynamic between which platform has the better Security from a standpoint of not only unlocking your phone, not only from a security standpoint but from a speed standpoint, I think in most cases speed is the priority because we never complain about the security of touch ID in the first place, we never did, no one has.
I'm so used to it now it's just like second nature it's easy Yeah, I mean speed, it's everything to do with speed.
If you guys are watching this I'm curious what you think in the comments.
Like, would you rather have a fingerprint sensor under the glass versus Face ID knowing that most likely the fingerprint sensor will be faster and is in one spot and is a home screen, versus Face ID, being a little slower, but you having to use your phone differently.
I'm curious what people are thinking.
Well, if having the button, the Touch ID, or the fingerprint ID, on the screen, if that gets rid of that little bezel that everyone hates, on the iPhone X, then that's a win-win for everyone.
That's what I'm saying.
We'll see how this plays out.
It's two totally different ideas, and It's like VHS versus Beta.
Beta was better.
Beta was better.
But VHS won out.
It's also like HD versus, or what, HD video versus-
HD DVD versus Blu-ray.
Yeah, HD DVD versus Blu-ray.
Someone's gotta win.
All right, just some quick updates.
Apple released IOS 11.2.1 to update that home kit remote sharing fix where someone could basically get access and unlock your smart locks and other smart devices remotely that wasn't you.
IOS 11.2.1 also fixes this auto focus issue.
That some people with iPhone 10s, eight and eight plus were experiencing, where while you're focusing it would kind of, almost, switch between the two lenses so you could see your image kind of fluctuating, it was annoying, they fixed that.
The third thing is a lot of Sprint customers were recently unable to use WiFi calling once iOS 11.2 rolled out.
This was as far back as the iPhone 6, all the way to the iPhone [UNKNOWN] plus it was a carrier issue.
They updated that, so in case you were wondering what the heck was happening, Sprint has that fixed and it's rolled out that as a carrier update.
So I just wanna let you know that is good.
Calling over WiFi is very important, man.
Let me tell you cuz there's a lot of times in a dead spot and if I got WiFi I'm stoked.
Chanel in Periscope says, why do you always need a fix for the fix.
There's been a fix for a fix, I think, arguably, four or five weeks in a row now.
It's funny, you fix something and it breaks something else.
That's That's just a problem in our new technologically advanced society.
I think it's also different though when it's a very public bug.
Like the iBug, that was atrocious.
Yeah, I'm still seeing it.
Alright, we're gonna skip a couple stories, but I want to jump to, before we get to our call, the last story.
Of our show.
This is always fun.
This is Apple related.
The top Google searches for the year.
Beach you can use the second link because it actually is the display from Google's article.
It'll be able for us to see.
This is what was trending in 2017.
Before you look at this.
Are you looking or no don't look.
No it hasn't loaded.
What do you think was searched more in 2017.
Iphone 10 or Iphone 8?
I would have to say Iphone 10.
Well if you look at the top five search trends across all of search.
Number one Hurricane Irma.
All right, very important, obviously.
Number two is iPhone 8. You know I think that's because.
Number three is iPhone 10.
I think that's because the iPhone 8 was out longer than the iPhone X, and the iPhone X just came out a couple months ago, so maybe you know, this is the entire year.>> That was part of it.
So it makes sense.
Do you know what the other part of it was?
Everyone thought that if was gonna be called iPhone 8, for the longest time.
So, people were already searching for iPhone 8, before the rumors of iPhone X were out.
And, if they had listened to a show, like the Apple Byte Extra Crunchy, that iPhone X Movement would have been like.
Maybe iPhone future would have made that list of people if everyone was listening.
iPhone future would have made that list.
But they weren't.
But just a reminder, we did come up with iPhone X.
You did come up with iPhone X before it was announced.
I don't know if I did but maybe on a public forum of-
We said it on this show.
I think we marked the date.
I said it right away.
We probably marked the date.
Let's go give it to you.
[INAUDIBLE] Matt Lowuer, number four, I wonder why?
[LAUGH] That's so sad man.
It is sad.
Let's go over to consumer tech-
Those horrible people.
Consumer tech [LAUGH] horrible.
Consumer tech no 1, obviously iPhone 8, no 2 iPhone X, no 3. Then tend to switch Samsung Galaxy S8, and number five Xbox1X, those where the top consumer tech trans for the year.
There is a lot of other stuff, are you still, don't look at every thing really quickly.
Okay, I haven't looked at every thing
Do you know what the number one song might have been?
That's a good question I don't know
Just throw out some thing, just throw out something
I'm gonna say What's her name, Taylor Swift.
Look what you made me do.
Very good that was number 5, that was number 5.
I'm gonna give you props or even breaking the top 5.
Is it Cardi B?
Actually surprising, I don't know why not.
Okay yeah yeah.>>number one,>>Yeah
All right so we get to the calls
Memes,wait, can we just go through the memes real quick, catched me outside [LAUGH]
That's definitely gonna be it,
Okay yeah, that's what I wanted to say.
What was the United Airlines meme, was it the ->>I think it was the dude like getting off the plane, he got bit up or soemthing.
Did someone make a meme out of that?
I don't know Okay let see that, let me see that one more quick
Yeah let me see, what is it all about, I don't know,
No, it doesn't have any, it just has like data, information, nothing about what it is.
Alright to the calls you all
To the calls, thank you guys all for calling, we got a bunch of good calls today
Remember, if you all wanna be a part of the show 1800, 616, 2638, name, where are you from?
Comment, question, all that good stuff.
May be on these don't like don't calls.
We hgad a loty of people requesting collaborations which employers are not gonna take them up on but thanks for calling, any way.
There, we haven't done people, okey let's get this other way
We haven't done a music video for any new products recently because we were told from the uppers that we can't do it.
Like parodies specifically.
So, it's gonna take a little more time but we're working on some new ideas.
A music video will return in 2018 but the parodies Will no longer live on.
We could parody an Apple commercial?
Something which we-
Which we've done.
But, the music videos specific parodies are dead.
Which is a bummer.
Which we've fought about this for probably six months, atlest seven months.
Yes we had a blast.
We did like five of them, right?
No, I'm saying we fought-
Yes, we've been talking to lawyers [LAUGH]
Our management lawyers.
Lawyers have this way of talking.
Until you just give up because they're just going to tell you no, but talk to you in circles over and over and over.
They're not trying to hear you, they're just trying to tell you and then you're just like, "**** it, we're going to do it differently."
The last meeting some of the things they said didn't make sense.
Of course they didn't.
Of course they didn't, but.
We're just going to stop it before we get fired.
But their argument was like there's an argument for whether or not it's funny or not.
I mean come on they are funny.
When you have a lawyer that doesn't follow Tech and don't even know what the Apple Bite is then said this wasn't funny to me.
Yeah get out of here, get out of here.
You can read the comments.
Get that out of here.
I don't even respect that.
Let's do these calls.
Here we go.
This guy is very excited about his Apple watch.
Hey Beach and Tong.
Fred Foot from East Lansing Michagen.
Say, one of my favorite features of my Apple watch that I've never heard mentioned is the flashlight.
When you get the watch face just swipe up.
To the little utility screen, find the flashlight and this is the most awesome soft perfect little light-
not too bright-
For getting from the bathroom to your bed or in dark spots it's just fantastic.
And then the coolest thing, Is to turn it off, don't look for buttons.
Just put your palm over the watch face, and it turns off automatically.
Super sweet, thought I'd mention it.
Thanks for the job you guys do.
Yeah, did a remix.
You did a spin sped-up version of Apple bite.
It's like that was his own Apple Byte, Extra Crunchy bit.
That was his show, yeah.
That was his show.
Thanks for calling, yes, I just never use the flashlight because I actually don't think it's bright enough for me.
But he did make a point.
It's not too bright.
It's got a nice glow.
He didn't mention you can swipe it to get a dimmer light and then one I think is red.
I use none of them.
That's amazing, the red one.
But I use none of them.
I wonder what the red light is for.
It's not, I mean maybe you wanna go visit Amsterdam for a night-
They're for sexy time or something?
I got the red light on my watch baby.
[LAUGH] there's blue blinking too.
WHat is it, that's the blinking one and this is the red one And you can't, I can't see in the dark, it doesn't help you see anything.
Ya, I always use my iPhone flashlight to get around in the dark.
Maybe it's my eyes that are having issues, I'm not going to make jokes like that.
No eye jokes.
I just picked up on what you're joking about.
Ya, some people don't even know what we're talking about still.
I literally thought like you had bad eyesight.
Then I realized that you were joking about it.
Okay, next call here we go.
Love the show.
I just wanted to call and tell you about my experience with Apple [UNKNOWN].
It differs greatly from yours Brian.
I know that you had talked about.
How it was a pain in the but, where you had to go and enter the last four of your social, and all this other stuff.
I think it's because you didn't have dual-factor authentication turned on, though, like you said.
I think, cuz I've had that turned on, on my phone, for a while.
Literally, all I had to do was go in, and turn on I just went into the settings.
I saw Apple Pay Cash.
I clicked on it.
It said, set up now.
I clicked on that.
I had a ring come up for five, ten seconds, a loading ring.
And then it came up and said, you're all set up.
That was my whole set up, that was it.
So, I don't know.
Maybe it's because you didn't have the dual factor authentication turned on.
So that's why.
But maybe experiences will differ based on different settings you have on your phone.
My name's Luke, I'm from Cedar Rapids, Idaho by the way.
Love your show, thanks for having me.
Yeah that makes sense.
He had double, what is it?
Two factor, yeah.
And I know that's why it was, but I was just like damn.
It was crazy.
Yeah, because you were putting on your social security.
I put on the last four digits of my social security, then they wanted to scan my drivers license and then they wanted me to punch my entire social security number.
I felt really comfortable doing that.
They're like send us your birth certificate.
I felt very comfortable doing that.
[LAUGH] Yeah, that's scary man.
Okay, cool, Oregon next call, let's go.
[LAUGH] Did he just call me a ****?
I'm calling with a few suggestions.
I mean, I love the show and it's great, but I think that Brian this year is proving too much on Apple.
If you look on Wikipedia you can see a lot of every ios release and all the bugs.
I think it's just Twitter and everyone just making a big fuss over them.
Thank you love the show.
Okay, what do you think?
So did you check wikipedia to make sure we can cross check-
-all the facts?
-I've never seen an IOS released with literally four to five weeks of straight updates to the updates to the updates to the updates.
I've literally never seen that.
Four or five weeks consecutively sometimes even less than a week
But granted the internet does put a microscope on a little more but these were like you can't the eye issue is a thing.
Phone not working on cold weather that's kind of a thing.
That's a thing man
I've never heard of that like literally affecting.
A line of phones because of software like where, people literally couldn't use their phones.
Yeah sure, if you're maybe in like under in Antarctica underwater.
But not a widespread issue that actually genuinely effects all phones of that nature, no.
So, I mean that's a giant I mean, it's wintertime, that's a huge part of the population not able to use their phone, for however long it was.
Okay, we have a couple more, here we go.
Beach and Thong, what's going on guys?
All this HomePod talk, I don't know if you guys have talked about any point, but Apple is trying to make the best sounding speaker but then [UNKNOWN] has the [UNKNOWN] which apparently is gonna open up into the Apple eco system eventually, probably not gonna be as tightly integrated but [UNKNOWN] as far as I'm concerned.
I think you guys, I know at least [UNKNOWN], I think.
Again, I would never underestimate the power of Apple by Apple loyalists and fans, but Siri is not smart enough.
It just not, and it doesn't support.
And it's only has Apple music natively out of the gates to support on device.
So the third thing like are these the best sounding, not really smart speaker.
I think people care more about a speaker that the home assistant is where it's at, it's where everything is moving.
It's where everything is moving and.
At 3.49 it's not compelling, it's just not compelling as a product.
I'm just sitting here hearing you talk about that and I'm thinking like, you're going to stream mp3's through this high quality speaker [UNKNOWN] known P3 sell like crap or AACs, they're not flake files, they are not high rez files so
If people that already have high quality speakers, already have high quality speechers
That end, so to make it more compelling, you need to have a high quality speaker with the best assistant supporting the most services you don't, that's how it becomes compelling.
Best selling speakers for their size.
What about people with home theater systems and stuff?
They don't need this.
Yeah, what did he say about Sonos, though?
They were gonna integrate Siri into Sonos?
The Sonos One has Amazon integration right now, I don't wanna say the word, but the A word?
It's already integrated into their
Dual speaker system, there speakers don't look as large as the home parts so we would see how that is, but it's still using, you know, beam formings to figure out like the lot of rooms and stuff like that, [UNKNOWN] to listen, so again I 'm going to buy a home part reviewer but I, right now I guarantee you I'm going to return it.
[LAUGH] Because I already have a Google home and a Amazon system that works perfectly fine that supports everything.
I even forgot to talk about smart home support yeah
They all do it better right now
Sound is not gonna convinve me to buy it or keep it
Okay lets go to the next call we got two left here we go.
Anyway, I had a really good idea for Apple Watch Series for whatever that may be released.
There's a really cool feature that could actually saves lives.
And bring a whole lot more really to what it can that can be, okay?
I guess, [UNKNOWN] get right into it.
I noticed that the Apple Watch Obviously has the SOS feature.
How cool would it be if it had the ability to detect like a stroke or something.
Like, if it had the ability to detect if you were to pass out or have low levels of blood pressure or blood sugar.
Whatever the condition may be.
And maybe it could have a sensor that could detect that, and prevent you from passing out or even I think it would be really cool to mention on the show and please give me a shout out.
I'm on Facebook and you can call me back at.
I ain't gonna call him!
We're gonna ditch his number.
We're gonna call him back.
He actually gave us our number.
We almost played that part.
There were two people that gave us their phone numbers this week.
This is some really great stuff.
I just want to bring to the attention of our listeners, as well, that Apple did launch recently their Apple heart study.
Where basically you can sign in and they're using the masses You know Apple watch users to build data and information.
And, the idea is to detect irregular heart rhythms.
Depending on let's say if you're just sitting down, doing nothing, and all of the sudden you have an extremely irregular heart rhythm, they're using that to kind of link that to warnings and be able to build Systems and get a larger knowledge base of how our bodies are reacting in different conditions to warn us hey maybe stroke is coming up, your heart is, whatever this is.
I'd like to know that.
No so that's what they are really doing with this Apple Heart Study the other product that is out there is this really interesting thing called the cardia band KAR-Cardi B fans?-I know it was going to be like, dude, seriously
So when this product came out, I actually wanted to do a music video with it,
But guess what, we couldn't.
That would have been fun.
It's called the kardiaban.
Are you for real?
Who you be?
So it's the first of its kind.
It's an FDA cleared clinical grade wearable EKG band that replaces your actual Apple Watch band.
So it does instant analysis that's tied to an app as well.
So there are things that are out there.
As these studies and data are collected from everyday users constantly.
We're gonna start building a knowledge based and so to your point this is coming soon and everything you said and thought of it's happening right now.
It's happening right now.
It's pretty amazing.
It's probably calm down now because you might have find out the idea that we talked about this a long time ago where
You know Apple's really trying to get into the health area, healthcare.
And there's probably gonna be a time where you walk into a hospital and they're gonna check you in and they're gonna give you an Apple Watch and that's gonna monitor all your vitals and your hearbeat and everything.
Yeah, it'll send like an alert.
To the nurses if something goes wrong.
So that's gonna be the future.>> What again there.
It's not the sexist thing but i think it's really important.
All right everbody,I think that's gonna do.
We have one more to look quick.
A message>>Hey Brian Happy holidays, I'll miss you.
Buh-bye, take care.
He's saying he'll miss us because we basically told everyone we're gonna go on a month break after next week's show.
Yes, yeah, next week's the last show of this year.
All right, we'll miss you too, we will.
We'll miss you, yes.
We'll miss you.
I'll miss you.
I also will enjoy my vacation, though, a lot.
[LAUGH] Me too.
All right, remember to be a part of the show again those are our calls, 1-800-616 2638, you known the gelly you know what to do.
Other than that beach>>There is one piece of base.
Do we have one more base.
One more piece of base.>>Before we say goodbye?>>That's right.>>Okay fine, I'll do it.
Wifi is something you don't know about it until you don't have to or it's not working properly You heard from my friends ealier in the show all be you got your video buffering in wifi and that's on everyone home for the holidays.
They are fighting for the wifi
So when did you last upgrade your system?
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Here we go, all right.
Now, we're done.
We're out of here.
Thanks so much, beach.
No problem, man.
I guess, I'll see you in a few weeks or so.
You're not gonna be here next week?
Well, I'm not gonna see you for
At least two, three weeks.
Not until, like, Vegas, not until Vegas.
Vegas CES, coming up soon, everybody.
All right, we'll talk to you soon.
Be safe, everybody.
Enjoy your week, or weekend, whenever you hear us.
We'll talk to you soon.