Let's move on to Instagram.
We are also very focused on adding more private interactions to what is generally a core staple of our digital town square here.
And here at Instagram we're mostly focused on stories.
Which are generally more privacy protective since they're more ephemeral than posting into feed permanently.
And we're also focused on payments and private interactions with businesses.
So let's start with shopping.
You know, one of the interesting challenges with shopping, either online or offline, is that a lot of the way that we browse Is in public.
But then when we actually go to do a transaction, that's a very private interaction.
So, we think that there's an opportunity with Instagram to marry these two experiences together and make them both better.
Now we know that a lot of us sort of use Instagram to find things that we're interested in and, and we think that there's an opportunity to do just a lot more here.
So we were launching today a new shopping channel in Explorer.
So you're gonna be able to browse things maybe you wanna buy are interested in.
We were continue to roll or checkout, so you're gonna build buy for more and more brands from directly within the app And we're also announcing that we're adding a new way for people to buy directly from creators too.
So that means that you're gonna be able to support the people who are making the stuff that you love and I think that that's gonna be a pretty big deal.
All right, now movies along to stories.
As more of our sharing moves to stories and becomes more infemoral and permanent We're building more features on, on top of stories as well.
And, and there are two that we are excited to talk about today.
The first is that we are making the camera a lot better.
We're, we're adding a new create mode, we're calling it.
Which makes it so that when you're building a story, or starting a story, you don't need to start with a photo or a video anymore.
You can start by just bringing stickers or a drawing, or putting text so, that's a pretty big change to how stories has worked so far.
We're also launching donation stickers.
So you're gonna be able to create fundraisers in Instagram for causes that are important to you and that you care about.
And this is another example of a feature that is going to benefit from greater interoperability between these different networks.
So you can reach with the fundraisers that you create all of the different people that you know across our different apps.