Netflix is coming to your Comcast cable box this year
Netflix is coming to Comcast cable boxes later this year.
Recode reports the two sides reached an agreement to incorporate Netflix with an app that will be present on Comcast's X1 platform.
Now Netflix has deals with Apple, Roku, Google's Chromecast and is embedded in smart TVs.
But this will finally bring it directly onto your cable box.
Now this is a huge deal between the two companies moving forward after having a contentious relationship in the past.
Now in 2012, Netflix accused Comcast of violating Net Neutrality principles by favoring its own web video service over others, like Netflix, HBO, and Hulu when it came to data usage.
They later struck a deal in 2014 To clear the bottleneck of flowing Netflix video streams for the cable company's broadband customers.
Now, Netflix accounts for more than 37% of peak Internet traffic in North America, more than doubling YouTube and has now found the number one cable partner in the US.
Comcast can finally tout being more open at competing services Instead of keeping everyone closed off from its X1 platform, something that should have happened four years ago.
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