LinkedIn eyes content as connection

Culture
LinkedIn is where all the cool kids are these days. I'm Bridget Carey and this is your CNET Update. The professional network LinkedIn has had a fantastic year of growth. They continued to do better than analysts expect and the company's CEO has hinted that he sees LinkedIn's future as a professional publishing platform. It's becoming more of a place to exchange ideas with other peers and companies rather than a site where you just upload your resume and leave. You're seeing this in some products like LinkedIn today. It's the e-mails and homepage that show top features and news tailored to you. And the influence or blogpost from business celebrities like Richard Branson. And you'll be seeing more of a new type of ad called Sponsored Content or companies can pay in different mode, white papers and best practice documents to brands' followers. It's like a professional version of Facebook sponsored stories. Every block, a site dedicated to pulling in public records and news about your neighborhood has been shut down. It launched in 2007 it was bought in 2009 by msnbc.com which was renamed to NBC News. And NBC just said it wasn't profitable and pulled the plug on every block which added pages for 19 cities. Every blocks creatures were pioneers in the push for open data and hyper local news. And it was a place you could find data like local crimes, building permits, restaurant inspections. It also provided a form for local stuck to each other. Twitter is tweaking its tweet search. It slowly rolling out the ability to search for tweets that are older than a week. The older tweets that stay alive in search will be ones that got favorited, retweeted and simply just got lots of clicks. In breaking news in the over reported world of design app. Since this looping video tool was released, it was marketed as a way to make a 6 second video but actually it's a 6 ½-second video. You just can't trust any company these days and tell you the truth. We have seen movies based on board games, toys and amusement rides but get ready for a tv show based on a social media game. The Wall Street Journal reports that Farmville is being made into a half-hour television series. And if you're keeping track at home, Angry birds is also being made into a cartoon series. Spotify app is back in the news. It just launched an app for Windows Phone 8. Users can streams Spotify songs and create playlist, but it's only free to try for two days. Spotify service is $10 a month. But what is free is Spotify's playlist poetry tool out in time for Valentine's Day. Go to playlistpoetry.com to search for song titles to make into a poem and then send it to your sweetie for a laugh. That is your Tech News Update. You can find more details on these stories at cnet.com/update. For more studios in New York, I'm Bridget Carey.

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