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Google offers old newspapers for online readingAmid a flurry of start-up launches, Internet search giant Google announces that it is now offering digital copies of old newspapers online through its News Archive Search. Marissa Mayer, Google's vice president of search products, makes the announcement...
[ Music ] ^M00:00:09 >>When you go to Google News, it's the here the all right kind of product, which is news archive service. And they brought these newsstand newspapers right into the pusher so I do search for something say like Mason space shuttle program. You'll see a typical page of user votes here, but here in the second result is you shall see it and some other publication you'll see Google News Archive. This is one of our scan newspapers. And if I click into it, you'll see an interface that looks a lot like book search load up. The engineers on this news archive product have actually built in new algorithms to understand where articles are on the page. You wonder what was on the front page of the paper that day, you can go ahead and click up here on the title and it loads up the overall page. And you'll notice as I'm mousing over the page, the headlines are highlighted in blue indicating their clickability and its like in for example jumping here and with that the US moving into the Indian Ocean and when you click on something, it recenters it, it zooms in and allows you to read it. [Inaudible] product for me is the fact that you can actually get a second context of importance. So for example, if I do a new search for Americans walking on the moon, I can get some of the original articles and not only read the content and the stories that were written, but understand the overall context and how important the story is. Okay, go ahead and click and you can see defense sub of what else happened that day, how big a headline it was, how important it was and the overall relativity and so you can try it yourself by going to new.google.com and [inaudible] you try it out and [inaudible] what you think. Thanks. ^M00:01:50 [ Applause ] [ Music ]