Apple's newest iPad Pro has a first-of-its-kind display

Today we're so excited to introduce you to the first time, the second member of the iPadPro family. An entirely new iPadPro, based around a 9.7" retina display, and it weighs less than 1 pound. We call it a True Tone display A True Tone display measures the color temperature of ambient light, and adjusts the display to match. It is two new four-channel ambient light sensors that measure both brightness and color temperature. Digital devices emit light and that light has the same color temperature no matter where it is. So the color cast isn't right, it doesn't match paper light Well, except now, for there's a True Tone display, it does. No matter where you use it, it automatically senses the color temperature of the light and becomes warmer or cooler and matches paper white. And it's really natural to use. It has our fastest chip ever, an A9X. This is our third generation, 64-bit chip Over 3 billion transistors, it's made with the 3D FinFET architecture. If you don't know what that is, it is unbelievably state of the art. And in the new iPad Pro we've put our most advanced camera yet. It's a 12 MP iSight camera with its focus pixels, True Tone flash That amazing image signal processor built into the a9x and you can shoot 4K video with it. So right on your iPad Pro, you shoot 4K video. You can edit multiple streams right there on the device. iPad Pro comes from four metal finishes. Silver, gold, space grey And for the first time, rose gold as well. We're really excited to offer a 32 gigabyte I-Pad Pro for just $599. For 128 gigs, for $749, and for the first time ever an IOS device with a configuration now with 256 gigabytes of storage. [APPLAUSE]. Orders begin This Thursday, March 24th and they also start shipping next week on the 31st.