Hi, I'm David Carnoy from cnet.com, and this is the new, third generation Kindle Paperwhite E-Reader.
Which looks identical to the previous model, and starts at the same $119, but now sports a high resolution E-Ink display that's found in the top of the line Kindle Voyage.
So same e-reader but better screen.
Like the Voyage, the new Paperwhite uses a six inch Carta e-ink HD touchscreen display, with a pixel density of 300 pixels per inch.
Amazon says that's double the number of pixels as the previous generation Kindle Paperwhite.
And like all e ink screens, it's big selling points are it's viewability in direct sunlight and energy efficiency.
The added resolution doesn't make a huge difference, but images and text do appear a bit crisper, particularly with smaller font sized.
It's a little hard to show in this video, the subtle difference in sharpness, but trust me, it's there.
Even with the new screen the Paperwhite isn't quite the equal of the Voyage, first of all it's about an ounce heavier.
When you compare the screens of the new Paperwhite and the Voyage side by side you'll notice that the contrast on the Voyage is slightly better, with text appearing slightly darker.
The light on the Voyage at its high setting is also brighter.
Amazon says 39% brighter.
And the screen appears wider.
According to Amazon, battery life hasn't changed the new model.
It offers up to six weeks of operation on a single charge based on half an hour of reading per day with wireless off, and the light setting at ten.
You get the same 1 GHz processor, 4 GB of built-in memory, and a bump up to 512 MB of RAM from 256 MB.
There's no expansion slot for additional memory, but that 4 GB allows you to store thousands of ebooks.
That's the new Kindle Paperwhite in a nutshell.
For the nitty gritty details you can read our text review.
But suffice to say Amazon has made an already excellent eReader a little bit better.
While the new HD screen isn't enough of an upgrade to make you wanna chuck your old paperweight it's a welcome addition.
It incrementally improves the Kindle reading experience.
I'm David Carnoy, thanks for watching.