Update, Sept. 23: Samsung is holding a third fall virtual event, called.
Samsung today held itsevent for its new Galaxy Z Fold 2. The event follows last month's Unpacked event where the new was announced alongside the and . Keeping to a similar formula for product launch events by Apple, Microsoft and Sony, which shifted announcements online due to the pandemic, Samsung streamed the event which consisted of prerecorded videos. The event was in lieu of Samsung's usual presence at which has been due to the coronavirus pandemic.
Galaxy Z Fold 2
Samsung formally announced the Galaxy Z Fold 2 at last month's Unpacked event with the. The device serves as the sequel to last year's , which featured a large 7.3-inch display that folded like a book. The Z Fold 2 includes a handful of improvements such as a redesigned hinge, a better front-facing display and 5G. The new phone will cost $1,999 (£1,799 or about AU$3,280) and hits stores on Sept. 18. .
Galaxy Z Fold 2 Thom Browne edition
Samsung is offering an even more premium Thom Browne model of the Z Fold 2 for $3,300 on Sept. 25, but it includes the $400 Galaxy Watch 3, $170 Galaxy Buds Live and other accessories along with the Z Fold 2.