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Article updated on October 11, 2023 at 7:47 PM PDT

Google Pixel 8 Review: 'Best Take' Levels Up AI-Enhanced Photos

The AI integration and redefined design is the main attraction. However, keep in mind that not all functions work flawlessly despite the higher price.

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Patrick Holland
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Patrick Holland has been a phone reviewer for CNET since 2016. He is a former theater director who occasionally makes short films. Patrick has an eye for photography and a passion for everything mobile. He is a colorful raconteur who will guide you through the ever-changing, fast-paced world of phones, especially the iPhone and iOS. He used to co-host CNET's I'm So Obsessed podcast and interviewed guests like Jeff Goldblum, Alfre Woodard, Stephen Merchant, Sam Jay, Edgar Wright and Roy Wood Jr.
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  • Patrick's play The Cowboy is included in the Best American Short Plays 2011-12 anthology. He co-wrote and starred in the short film Baden Krunk that won the Best Wisconsin Short Film award at the Milwaukee Short Film Festival.
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Google Pixel 8

$549 at Best Buy

Pros

  • New design
  • Best Take works well
  • The brighter screen
  • 7 years of OS support

Cons

  • Higher price
  • Audio Magic Eraser doesn't have a live preview
  • Magic Editor is hit or miss
  • Some AI tools like "summarize" don't work

The Google Pixel 8 is unlike any other phone you can buy today. After testing it for nearly a week, I realized that the Pixel 8 and its AI features offer an early glimpse at how photography, calling and even our phone's wallpaper could evolve. I wouldn't run out and buy a Pixel 8 today solely because of these features, but it certainly shows how AI will continue to be integrated into our daily lives.

For example, there's a feature called Best Take (which I keep calling Face Swap) that works when taking a few consecutive photos of a person or group of people. After taking the photos, I can pull up a face and head editor (my term, not Google's) in Google Photos and swap out a person's head with a different version from another image from the series to get their best facial expression. The result is a photo where everyone's eyes are open and smiling, if that's what you want.

Philosophically, this photo doesn't actually exist because the moment never happened. And yet, here it is.

Two women sitting looking very serious

This photo never happened. CNET's Jessica Fierro and Abrar Al-Heeti are normally all smiles. While taking a bunch of photos of them in a row, I was able to use Best Take and change their faces with these more serious ones from other photos. Can you tell that AI helped make this? 

Patrick Holland/CNET

At first, Best Take creeped me out. But after applying it to a variety of photos of friends and coworkers, I think it's incredible and works remarkably well. I can't see any lines where the heads were swapped. (Yep, I actually wrote that.) And I still can't fully get my head around the possibilities that Best Take opens up. It's the start of a path where our photography can be even more curated and polished, even if the photos we take don't start out that way.

Will Best Take make us more vain by giving us another tool to present a seemingly ideal version of ourselves online? Or should I just enjoy that I can have a nice photo where my friends look their best at that possible moment? I'm still conflicted.

Two women sitting and smiling

This photo also never happened. Parts of it did. I used Best Take to mix and match Jessica's and Abrar's expressions.

Patrick Holland/CNET

Starting at $699 (£699, AU$1,199) the Google Pixel 8 is an ideal phone for most people. And even if you aren't interested in the AI features (and there are a lot of them), the Pixel 8's updated design, display and cameras make it one of the best non-Pro Google phones. The higher price seems worth it and makes you realize just how incredibly affordable the Pixel 6 and 7 were.

Watch this: Review: We Tested the Google Pixel 8 and Its AI Features

The Pixel 8 is smaller, lighter and brighter

The Pixel 8 is like a svelte version of the Pixel 7. It's shorter and less wide, although it's actually 0.2 millimeters thicker. It weighs 10 grams less than the Pixel 7. Combine all that with the fact that nearly every edge is rounded over, and you'll find, like me, that the Pixel 8 is incredibly comfortable to hold, with or without a case.

My review unit is the rose color, which in most lighting looks peach.

Google Pixel 8

The Pixel 8 in rose.

James Martin/CNET

The screen is smaller, but so are the bezels around it. The 6.2-inch display now has a 60 to 120Hz variable refresh rate for smoother scrolling and a higher max brightness. It's easy to see under bright sunlight, especially compared with the Pixel 7 and 7A, which look dim by comparison. Watching films, playing games or just admiring mundane Android 14 animations were all enjoyable on the Pixel 8's screen.

The back is still defined by that wide camera bar, which I like. Overall, the Pixel 8 looks dapper and almost chic.

The Pixel 8 has a new main camera sensor

Google Pixel 8

The Pixel 8's rear cameras are nestled in a camera bar that spans the width of the phone.

James Martin/CNET

The Camera app has a slight redesign. There are two icons at the bottom: a photo camera and a video camera. When I tap on the photo camera, all the modes under the viewfinder change to photo-centric ones like portrait mode and long exposure mode. And when I tap on the video camera symbol, the modes become specific for video like slow motion. It took about a day to get used to this change, but I'm a fan of the new layout.

Also, the Pixel 8 has a new macro focus feature that kicks in when the phone's main camera is within centimeters of a subject. I like this addition and found it useful for food and coffee snaps, where I want to get close enough for the cup or plate to fill the frame while remaining in focus.

A macro close up of avocado toast
Enlarge Image
A macro close up of avocado toast

The Pixel 8 has a new macro focus mode that kicks in when you get close to your subject, in this case breakfast.

Patrick Holland/CNET

The 12-megapixel ultrawide camera is the same as the one on previous Pixel models. The 50-megapixel main camera has a new sensor that Google claims can collect 21% more light. The front-facing camera is also new, but still only has fixed focus on the Pixel 8 – compared with the Pixel 8 Pro's front-facing autofocus camera.

Take a look below at some of my favorite photos that I took with the Pixel 8.

The Staten Island ferry
Enlarge Image
The Staten Island ferry

I took this with the Pixel 8's main camera at 2x.

Patrick Holland/CNET
A dog in the afternoon sunlight
Enlarge Image
A dog in the afternoon sunlight

This shot of a dog in the afternoon sun shows off the Pixel 8's dynamic range. Notice the texture in the dog's fur and how it contrasts the texture of the floor's wood grain.

Patrick Holland/CNET
Two people sitting on a rock leaning on each other
Enlarge Image
Two people sitting on a rock leaning on each other

The Pixel 8, like previous Google phones, takes excellent photos of people.

Patrick Holland/CNET
Blue Angels flying over San Francisco
Enlarge Image
Blue Angels flying over San Francisco

A shot of the Blue Angels flying over downtown San Francisco that I caught with the Pixel 8's main camera.

Patrick Holland/CNET
Chocolate layer cake

A slice of Medovyk from Veselka in NYC taken with the Pixel 8.

Patrick Holland/CNET
A NY street corner at night

A Pixel 8 photo taken in Night Sight mode.

Patrick Holland/CNET
Two selfies side-by-side of a smart creative man

Here are a couple of selfies I took with the Pixel 8.

Patrick Holland/CNET

Does the Pixel 8 take better photos than the Pixel 7? Yes. But they're not dramatically different. Check out the photos below of the Manhattan Bridge. Both look great.

The Manhattan bridge at dawn
Enlarge Image
The Manhattan bridge at dawn

Both of these photos of the Manhattan Bridge were taken seconds apart. The left image is from the Google Pixel 8 and the right one from the Pixel 7.

Patrick Holland/CNET

But if I punch in on where the main upright section intersects with the deck, you can see that the Pixel 8's image below has more detail and sharpness. Notice the individual rivets on the metal uprights compared to the Pixel 7's photo, where most of them don't show up.

Crops of photos of the Manhattan Bridge
Enlarge Image
Crops of photos of the Manhattan Bridge

Here are 100% crops from the photos above with the Pixel 8's image on the left and the Pixel 7's image on the right.

Patrick Holland/CNET

The Pixel 8 is defined by its camera AI tools

The Pixel 8's AI features like Best Take steal the show when it comes to the camera. By the way, Best Take not only works on photos taken with the phone, but any photos in your Google Photos library on your Pixel 8. I used Best Take to swap out faces in photos I took on the iPhone 15 Pro and Pro Max as part of my review last month.

Best Take only works on a series of photos in a sequence. So you can't take a photo of yourself at 40 and replace your head with one from a photo of when you were in your 20s. Also, the feature works only on people. But I can almost hear Google's SVP for devices and services, Rich Osterloh, say at the Pixel 9 or Pixel 10 launch, "we heard you and we now offer Best Take for pets." Applause and cheers!

Best Take Google photo editing on Pixel 8

The Best Take interface in Google Photos on the Pixel 8.

James Martin/CNET

Remember the Magic Eraser that debuted on the Pixel 6 that lets you remove a distraction from your photo like someone in the background? Now there's Magic Editor on the Pixel 8 and 8 Pro, which lets you do even more. It can remove someone from the background or even move your photo's subject and resize it. I replaced the sky, ground and even the entire background in some photos. Basically, if you see someone jumping abnormally high in a photo taken on a Pixel 8, beware: that person may have used the Magic Editor to exaggerate things.

For example, below is a photo I took of CNET's Tara Brown and Theo Liggians jumping off a rock. I used the Magic Eraser, which has been around for a couple of years, to remove the rock. It's obvious something was altered.

Two people jumping off a rock

On the left is the original photo that I took from the Pixel 8. One the right is the same photo with the Magic Eraser applied to the rock. It doesn't look great.

Patrick Holland/CNET

Below is the same photo after I used the new Magic Editor. It's not perfect, but it's an improvement over the Magic Eraser photo.

Two people jumping off a rock with the rock erased

The new Magic Editor did a better job, but things could look better.

Patrick Holland/CNET

But why stop there? I tried the Magic Editor a second time and replaced the actual zigzag tiled ground and artificial turf with one entirely made of bricks. This obscured the shadow left from the rock and made everything look more uniform. I have no idea where the Pixel 8 came up with the replacement ground since there weren't any bricks in the actual surface and that's one of the downsides to using AI this way.

tara-and-theo-jump-magic-editor-ground-replace

I used the Magic Editor to replace the ground and rock with one made of bricks. There weren't any bricks at this park, but it does make the photo look better.

Patrick Holland/CNET

A majority of the time, Magic Editor generations took a matter of seconds. It didn't feel like I waited long. But there were a couple of times where it took 10 seconds and another one time where I had to close the Google Photos app because it seemed stuck. Best Take feels like a more mature feature than Magic Editor which still has an experimental vibe to it.

A woman looking at another woman floating

Sadly, my colleague Jessica doesn't actually float. Clearly this was made with the Magic Editor.

Patrick Holland/CNET
pxl-20231009-2142043236

Here is an instance where the Magic Editor went wild, replacing the floor and walls (not sure where it got this art deco backdrop from) and removing Jessica's arms and feet.

Patrick Holland/CNET

The Magic Editor is a lot of fun, and I truly believe it adds another level of creativity to phone photography. But it does so while raising ethical questions around image manipulation. Fortunately, Magic Editor-generated photos have flaws, or at least the majority of the photos that I used it on did. I can usually spot the differences between photos I applied it on versus unedited images. The way the AI tries to fill in the background usually results in something looking off. But not everyone may be as photo-savvy as me, and I imagine that Google will keep refining the AI behind it to a point where it's hard to tell the difference between an altered photo and an unedited one.

A woman in the foreground with a distracting woman in the background

Here is an unedited Pixel 8 photo with Jessica (front) and Abrar.

Patrick Holland/CNET
A woman in the foreground without any background distractions

I used the Magic Editor to remove Abrar. Notice the way it filled in the background where Abrar was, especially the door and wall.

Patrick Holland/CNET

There's one more AI-powered camera tool called Audio Magic Eraser, which can clean up audio in recorded videos for better clarity. It removes distracting background noise or music that might interfere with your video's audio. Watch the review video that accompanies this article to see examples of it before and after, with and without the Audio Magic Eraser applied.

Using the tool was easy enough. However, the live preview didn't reflect the changes to the audio that I made, which seems like a bug. I had to save a copy of the edited video to hear the difference Audio Magic Eraser made – which was impressive.

Taken in total, the Pixel 8 has an outstanding camera system with a lot of features you just don't find on the more expensive iPhone 15 and Galaxy S23. It's fascinating to see Google, who has an excellent reputation when it comes to getting the best images out of a phone camera, still be able to match the likes of Apple and Samsung all while leaning heavily into these hit-or-miss AI camera features.

My CNET colleague Andrew Lanxon, who is reviewing the Pixel 8 Pro, wasn't as enamored with Best Take as I was.

Pixel 8 performance and battery

Google Pixel 8

A side view of the Pixel 8. Just look at how much that camera bar sticks out!

James Martin/CNET

Google's Tensor chip has never been about pure horsepower. Instead, it targets optimizing specific tasks and powering all those AI capabilities mentioned earlier. And that's the case for the Pixel 8's Tensor G3 chip. During my six days with the phone, I never ran into any performance issues. When I was downloading Genshin Impact and PUBG Mobile and setting them up, the Pixel 8 did get very warm. But that was the only time I noticed this happen.

The G3 chip along with Android 14 makes the Pixel 8 a delight to use. There's Face Unlock, which is once again secure enough to use for contactless payments, even without the Pixel 4's fancy radar sensor. There are strange non-camera AI features like AI Wallpaper that creates an original wallpaper for your home screen based on MadLibs-style prompts. You can't enter your own words and are limited to a list of words for each entry. I can also use Google Assistant to read articles aloud, and there's a summarize feature that I never got to work during the review. Anytime I asked the Assistant to summarize a story I'm met with the message, "Sorry I can't summarize on this device yet." However, I tried the feature out again on Thurs. Oct. 12 and it worked like a charm. It summarize a 2,000 word review I wrote in three bullet points.

Call Screen debuted on the 2018 Pixel 3 and lets the Google Assistant answer a call while you listen in. On the Pixel 8, the Call Screen's voice sounds like an actual human. I can't tell if it's fake or a recording of an actual human voice, which shows you how far Google has pushed this technology over the past five years.

The Pixel 8 has a slightly bigger battery than last year's Pixel 7. Over the six days, the Pixel 8 had no problem making it through a full day on a single charge. I'm still working on running CNET's arsenal of battery life tests and performance benchmarks, so check back soon for the results.

Final word on the Pixel 8

Google Pixel 8 and Pixel 8 Pro

Google Pixel 8 Pro in blue (left) and Pixel 8 in rose).

James Martin/CNET

The two biggest changes to the Pixel 8 don't have anything to do with the physical phone. The first is the price. The Pixel 8 costs $699, which is $100 more than the Pixel 6 and 7's launch prices. But the updates you get, like the refined design, new display and main camera improvements, are worth it. And the Pixel 8's higher price is more reflective of just how ridiculously affordable Google priced the Pixel 6 and 7 compared with other major smartphone makers at the time. Outside the US, the Pixel 8's price increase might be steeper.

The other big feature is software support. The Pixel 8 will receive seven years of OS support, which is longer than most Android phones. But the Fairphone 5 takes the crown with 8 years of support. Will the Pixel 8 survive until 2030? Maybe? I don't know.

But in that spirit, I casually polled some of my CNET colleagues over Slack to ask them what was the longest amount of time they owned a phone. Most kept their phones for less than 5 years, but a few of my coworkers had nearly 6-year-old phones like the iPhone 8 and Galaxy Note 8. So perhaps there is an audience for this benefit.

I recommend the Pixel 8 to anyone coming from a Pixel 6A or older, or any phone that's at least three years old. If you're trying to decide between the Pixel 7A and Pixel 8, know that the Pixel 8 is better in nearly every way but does cost $200 more. And in terms of the Pixel 8 and 8 Pro, you get 85% of that Pixel 8 Pro experience on the regular Pixel 8. The Pixel 8 Pro has a nicer screen, a new higher resolution ultra wide camera, more RAM and a dedicated 5x telephoto camera, all of which the Pixel 8 lacks. The Pixel 8 Pro also has more camera tools, like video boost, compared to the Pixel 8.

With the Pixel 8's launch, Google's current lineup has a phone for every budget: $499 for the Pixel 7A, $699 for the Pixel 8, $999 for the Pixel 8 Pro and $1,799 for the Pixel Fold. The Pixel 8 isn't Google's most affordable device, but it's a phone most people should consider. Its AI features, reasonable price and seven years of software support help it stand out among its Pixel siblings.

Google Pixel 8 specs vs. Pixel 8 Pro, Pixel 7A, Pixel 7


Google Pixel 8Google Pixel 8 ProGoogle Pixel 7AGoogle Pixel 7
Display size, tech, resolution, refresh rate, brightness 6.2-inch OLED; 2,400x1,080 pixels; 60-120Hz adaptive refresh rate6.7-inch OLED; 3,120x1,440 pixels; 1-120Hz adaptive refresh rate6.1-inch OLED; 2,400x1,080 pixels; 60 or 90Hz variable refresh rate 6.3-inch OLED display, FHD+ (1080 x 2400 pixels) , 90Hz
Pixel density 428 ppi489 ppi361 ppi416 ppi
Dimensions (inches) 5.9 x 2.8 x 0.4 in6.4 x 3.0 x 0.3 in6.00 x 2.87 x 0.35 in 6.13 x 2.88 x 0.34 in
Dimensions (millimeters) 150.5 x 70.8 x 8.9 mm162.6 x 76.5 x 8.8 mm152 x 73 x 9.0 mm155.6 x 73.2 x 8.7 mm
Weight (grams, ounces) 187 g (6.6 oz)213 g (7.5 oz)193 g (6.81 oz)197 g (6.9 oz)
Mobile software Android 14Android 14Android 13Android 13
Camera 50-megapixel (wide), 12-megapixel (ultrawide)50-megapixel (wide), 48-megapixel (ultrawide), 48-megapixel (telephoto)64-megapixel (main), 13-megapixel (ultrawide)50-megapixel (wide), 12-megapixel (ultrawide),
Front-facing camera 10.5-megapixel10.5-megapixel13-megapixel10.8-megapixel
Video capture 4K4K4K4K
Processor Google Tensor G3Google Tensor G3Google Tensor G2Google Tensor G2
Storage and RAM 8GB + 128GB, 256GB12GB RAM + 128GB, 256GB, 512GB, 1TB8GB + 128GB8GB + 128GB, 256 GB,
Expandable storage NoneNoneNoneNone
Battery 4,575 mAh5,050 mAh4,385 mAh4,355 mAh
Fingerprint sensor Under displayUnder displaySideUnder display
Connector USB-CUSB-CUSB-CUSB-C
Headphone jack NoneNoneNoneNone
Special features 5G (Sub 6, mmWave); VPN by Google One; 7 years of OS, security and Feature Drop updates; front-facing camera has autofocus; 13W Qi wireless charging; 30W wired charging; USB-3.2 speeds via USB-C; IP68 dust and water resistance; Gorilla Glass Victus 2 on front and back5G (Sub 6 and mmWave); VPN by Google One; 7 years of OS, security and Feature Drop updates; front-facing camera has autofocus; 13W Qi wireless charging; 30W wired charging; USB-3.2 speeds via USB-C; IP68 dust and water resistance; Gorilla Glass Victus 2 on front and back5G (Sub6, mmWave); IP67 rating; 18W fast charging; 7.5W wireless charging 5G, Magic Eraser, Photo Unblur, Real Tone, Face Unblur, Long Exposure Mode, Action Pan; Hold For Me, Wait Times, Direct My Call Live Translate
US price off-contract $699 (128GB)$999 (128GB)$499 (128GB)$600 (128GB)
UK price £699 (128GB)£999 (128GB)£449 (128GB)£599 (128GB)
Australia price AU$1,199 (128GB)AU$1,699 (128GB)AU$749 (128GB)AU$999 (128GB)

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Every phone tested by CNET's reviews team was actually used in the real world. We test a phone's features, play games and take photos. We examine the display to see if it's bright, sharp and vibrant. We analyze the design and build to see how it is to hold and whether it has an IP-rating for water-resistance. We push the processor's performance to the extremes using both standardized benchmark tools like GeekBench and 3DMark, along with our own anecdotal observations navigating the interface, recording high-resolution videos and playing graphically intense games at high refresh rates.

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We take into account additional features like support for 5G, satellite connectivity, fingerprint and face sensors, stylus support, fast charging speeds, foldable displays among others that can be useful. And we of course balance all of this against the price to give you the verdict on whether that phone, whatever price it is, actually represents good value. While these tests may not always be reflected in CNET's initial review, we conduct follow-up and long-term testing in most circumstances.