iPhone users leery of dropping $40-50 on a navigation app now have a much cheaper alternative: subscription-based Gokivo. A buck buys you your first 30 days of service.
If you've been wanting to test-drive an iPhone navigation app but didn't want to invest $34.99 on CoPilot Live, $49.99 on TomTom U.S.A., or $59.99 MobileNavigator, here's good news: Now you can get Gokivo GPS Navigator for just 99 cents (iTunes link).
Just to clarify, that 99 cents buys you 30 days' worth of navigation (complete with real-time traffic). After that, Gokivo will cost you $4.99 per month or $39.99 if you pay annually (a considerable savings).
It will cost you more over the long haul than a flat-rate app like CoPilot or MobileNavigator, but Gokivo might be a more attractive option for infrequent drivers--since there's no contract, no commitment.
If you're like me and only occasionally need turn-by-turn navigation assistance, you can, literally, pay as you go. Gokivo now supports in-app transactions, so if you're leaving for a road trip or happen to get lost somewhere, just tap out $4.99 and presto: You've got another month of GPS.
If you want to learn about the app's navigation acumen, read Dong Ngo's recent comparison of Gokivo and MapQuest (another subscription-based solution).
But I think with an entry point of just 99 cents and the option of paying five bucks whenever you want 30 days of traffic-enhanced navigation, Gokivo is hard to beat.
What's your favorite GPS app? Do you prefer the flat-rate offerings or a subscription option like this one? Share your thoughts in the comments.