Antidote to iDrive?
Antidote to iDrive?
Brian Cooley Editor at Large
Brian Cooley is CNET's Editor at large and has been with the brand since 1995. He currently focuses on electrification of vehicles but also follows the big trends in smart home, digital healthcare, 5G, the future of food, and augmented & virtual realities. Cooley is a sought after presenter by brands and their agencies when they want to understand how consumers react to new technologies. He has been a regular featured speaker at CES, Cannes Lions, Advertising Week and The PHM HealthFront™. He was born and raised in Silicon Valley when Apple's campus was mostly apricots.
Expertise Automotive technology, smart home, digital health. Credentials
- 5G Technician, ETA International
I gotta tell you, having driven just about every car with a multifunction knob, I can't get excited about any of them. But this interface from Visteon might have legs. It's a molded hump of sorts that fits the human hand and places dedicated buttons under your fingertips. The buttons can be used to control just about anything. I spent a couple of minutes using it in a to control video screens, an iPod, and side-view cameras, and it seems to have an intuitive feel. Visteon has been putting it in police cars for a few months and is currently trying to convince carmakers to offer it in typical passenger cars.
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