Harley's first entrant into the competitive large-displacement adventure bike segment looks to be a well-considered effort.
Harley's first adventure touring model has a lot to prove and tough competition to prove it against, but on paper, it looks like it just might work.
The iconic American company posted a near $100 million quarterly loss, but wants to turn things around with an eye on the future.
Urban e-bikers get some assistance from an American classic.
The e-bike group will be known as Serial 1 from here on out, spinning off as a separate entity of Harley-Davidson.
The issue, while serious, only affects around 1,000 motorcycles and can be fixed with a software update.
The brand did less than 5% of its business there, but it did produce some motorcycles for other world markets in Bawal.
The new Apple TV Plus series sees the Hollywood star and his old mate Charley Boorman ride from Tierra del Fuego to LA.
Harley is delaying the Bronx to focus on its Pan America adventure touring motorcycle.
The Apple TV Plus series will see the Hollywood star and his longtime pal Charley Boorman traversing South and Central America on Harley-Davidson LiveWire electric motorbikes supported by Rivian trucks.
This workforce reduction is part of a broader plan to restructure the venerable motorcycle manufacturer.
The system would fit inside a top case and be easily removable from the motorcycle.