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Mac Media Center predicted (again)

Mac Media Center predicted (again)

Dan Ackerman Editorial Director / Computers and Gaming
Dan Ackerman leads CNET's coverage of computers and gaming hardware. A New York native and former radio DJ, he's also a regular TV talking head and the author of "The Tetris Effect" (Hachette/PublicAffairs), a non-fiction gaming and business history book that has earned rave reviews from the New York Times, Fortune, LA Review of Books, and many other publications. "Upends the standard Silicon Valley, Steve Jobs/Mark Zuckerberg technology-creation myth... the story shines." -- The New York Times
Expertise I've been testing and reviewing computer and gaming hardware for over 20 years, covering every console launch since the Dreamcast and every MacBook...ever. Credentials
  • Author of the award-winning, NY Times-reviewed nonfiction book The Tetris Effect; Longtime consumer technology expert for CBS Mornings
Dan Ackerman
Whenever head Apple guy Steve Jobs gets that special gleam in his eye, blogosphere tongues are set alight, wondering what his latest creation will be. Sometimes it's a masterstroke of engineering, like the iMac Core Duo, sometimes it's something that doesn't quite live up to the top-secret hype (see: iPod Hi-Fi).

The latest rumor quivering on everyone's lips is that Steve, building on the success of Apple's Front Row media playing software, is planning a fully functional DVR setup (of course, we've heard that one before). At Thursday's annual shareholder meeting at Apple HQ in Cupertino, an audience member asked Apple to create "the ultimate media center," to which Jobs responded, "We hear you loud and clear." He also said, "The new products in the pipeline are the best I've ever seen in my life."

On its face, this is pretty thin evidence of anything, and Apple is notoriously good at keeping new products under wraps, and also for throwing the scent off with the occasional red herring (the metaphor, not the fish and/or magazine).