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Apple basks in Intel-pimped sales numbers

Apple basks in Intel-pimped sales numbers

Dan Ackerman Editorial Director / Computers and Gaming
Dan Ackerman leads CNET's coverage of computers and gaming hardware. A New York native and former radio DJ, he's also a regular TV talking head and the author of "The Tetris Effect" (Hachette/PublicAffairs), a non-fiction gaming and business history book that has earned rave reviews from the New York Times, Fortune, LA Review of Books, and many other publications. "Upends the standard Silicon Valley, Steve Jobs/Mark Zuckerberg technology-creation myth... the story shines." -- The New York Times
Expertise I've been testing and reviewing computer and gaming hardware for over 20 years, covering every console launch since the Dreamcast and every MacBook...ever. Credentials
  • Author of the award-winning, NY Times-reviewed nonfiction book The Tetris Effect; Longtime consumer technology expert for CBS Mornings
Dan Ackerman
While Steve Jobs and friends are onstage talking about the high-end glory of the new Xeon-powered Mac Pro (see Rich Brown's blog about that), a bunch of interesting numbers were also thrown out concerning the current state of Apple's computer business.

It may not be as flashy as new product launches, but the nuts and bolts of sales and market share are even more important, because if you're not selling enough hardware, well, you won't be selling hardware for much longer.

From the various live-blogging outlets furiously covering the WWDC keynote, we've gleaned the following:

  • Fifty percent of people purchasing Macs last quarter were new customers.
  • Notebook market share went from 6 percent in January to 12 percent in June.
  • Apple has just seen its best quarter ever, showing 18 percent growth.
  • Seventy-five percent of the 1.3 million Macs shipped last quarter had Intel CPUs.
  • The entire Intel transition took 210 days.