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3DMark for Android gaming ropes in tech giants

Acer, Intel, Qualcomm, and SingTel-Optus have joined a program to benchmark 3D gaming standards on Android devices.

An ominous scene from the 3DMark DirectX 11 Tech Demo trailer from June 2012. Futuremark/Screenshot by CNET's Jonathan Skillings

Acer, Intel, Qualcomm, and SingTel-Optus have joined Futuremark's "Benchmark Development Program" in order to create industrywide benchmarks for the gaming industry.

The to-be-launched 3D gaming benchmark is primarily concerned with games developed for Google's Android operating system, found on smartphones and tablets.

Input, opinions and expertise are gathered through the program, which will be used to create the industrywide standards that can measure and rate the performance of game titles and software packages.

Jukka Makinen, Futuremark CEO said:

For more than 10 years, we have worked with the world's leading PC hardware manufacturers to create 3DMark and PCMark. As a result, Futuremark benchmarks are the industry standard for PC performance measurement used by hundreds of press publications and millions of end-users.

As we bring 3DMark to a new OS for the first time, we are excited to expand our cooperation to include Acer, Intel, Qualcomm and SingTel-Optus.

3DMark for Android is expected to be released later this year, and will measure performance using graphics rendering, CPU and physics tests through OpenGL ES2.0. In conjunction with this release, the company plan to launch 3DMark for Windows this year.

The software can be used to analyze performance and therefore recommend the most suitable products to consumers, whether they want computational software or high-performance gaming.

Other members of the Benchmark Development Program include Microsoft, Nvidia, Samsung and AMD.

This story originally appeared at ZDNet's Between the Lines under the headline "Tech giants join forces to create Android gaming benchmark."