Organization in charge of internet naming says rejecting the $1 billion deal is "the right thing to do."
New rules let companies build web and email names using .nike, .mcdonalds and .hbo, but tech giant Google is the most eager.
The long-planned turnover takes place, but not before triggering an outcry from critics.
In a Capitol Hill showdown, the Texas senator continues to campaign against a plan to transfer control of internet domain names to an international nonprofit. Democrats and experts says he's misguided.
Battersea Dogs Home and Storm Models are among the organisations to have secured a .London domain name.
An international conference is underway, discussing the transition plan for Internet governance and how multiple "stakeholders" will play a role in that transition.