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Is the 2018 Ford EcoSport too little, too late?

Ford's pint-sized EcoSport finally joins the booming subcompact SUV class. Can its great in-car tech and robust feature set make up for a wimpy powertrain and outdated design?

steven-ewing-headshot
steven-ewing-headshot

Steven Ewing

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2018 Ford EcoSport
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The Ford EcoSport has been on sale in other markets for years, but it's just now arriving in the United States.

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The EcoSport is smaller than all of its other subcompact competitors, and rides on the older Fiesta platform.

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This front-wheel-drive model is powered by a 1.0-liter EcoBoost engine with 123 horsepower.

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If you want all-wheel drive, you have to step up to a 2.0-liter turbo engine, which adds $1,450 to the EcoSport's price.

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A robust Sync 3 infotainment system comes with Apple CarPlay and Android Auto.

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The 1.0-liter EcoBoost engine is only estimated to return a dismal 27 mpg city and 29 mpg highway with front-wheel drive.

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Because it was originally designed to support a spare tire mount, the tailgate actually swings out to the left, rather than a traditional hatchback.

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Projector beam halogen headlights are part of the EcoSport Titanium trim.

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The 1.0-liter engine provides mostly adequate power, but it's super buzzy and coarse.

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Keep scrolling for more photos of the 2018 Ford EcoSport Titanium.

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