Products displaying a Roku TV Ready badge have been certified work a Roku TV, offering "smooth setup, easy on-screen access to sound settings and volume control with one remote".
The first partners under the program are TCL North America and Sound United (Denon). TCL will have Roku TV Ready soundbars in 2020, Roku says, while Denon will push out a software update for existing (as yet unannounced) soundbars.
Roku TV Ready is separate from thewhich was designed to pair "compatible" TVs with Roku's streaming boxes.
Meanwhile the company announced that more brands would be producing Roku TVs in 2020 including Walmart-brand ATVIO, Element, Hisense, Hitachi, InFocus, JVC, Magnavox, onn, Philips, Polaroid, RCA, Sanyo, TCL and Westinghouse.