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YouTube Introduces NFL Sunday Ticket Payment Plans, Teases Student Deal

Sports fans won't have to pay the full price upfront to get NFL Sunday Ticket.

Kourtnee Jackson Senior Editor
Kourtnee covers TV streaming services and home entertainment news and reviews at CNET. She previously worked as an entertainment reporter at Showbiz Cheat Sheet where she wrote about film, television, music, celebrities, and streaming platforms.
Expertise Kourtnee is a longtime cord-cutter who's subscribed to streaming services like Netflix, Hulu, Disney Plus, Max, Crunchyroll, Spotify and more. As a real-life user of these services, she tracks the newest releases and developments in streaming. Credentials
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Kourtnee Jackson
2 min read
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YouTube is adding alternative payment options for NFL Sunday Ticket.

Rafael Henrique/SOPA Images/LightRocket/Getty Images

With the NFL season around the corner, YouTube is ramping up its offerings for Sunday Ticket, its newly acquired all-you-can-eat gridiron buffet. The company announced a slate of upcoming new perks on Wednesday, including a monthly payment plan and student subscriptions. Fans can choose to buy NFL packages as an add-on for YouTube TV or as a standalone YouTube channel for the entire season. 

You'll be able to break up the full cost -- which ranges from $349 if bundled with YouTube TV to $489 if purchased standalone with the NFL RedZone channel added in -- over several months. YouTube says an installment billing option will begin rolling out this week for all subscription plans, and to keep an eye out for it in your state. Additionally, NFL Sunday Ticket student plans will become available "within the next week" for those who are eligible. 

As for features, YouTube's key plays are coming for the 2023 football season, enabling you to watch highlights for any game, whenever you want. This season will also bring real-time highlights to YouTube's Shorts feeds for all live NFL games. All you have to do is click the red ring to view it on the NFL channel. 

You will also be able to tap into multiview streams to watch more than one game at a time. Fans who are watching on TV and mobile customers can look forward to live polls and chats. While NFL kickoff weekend begins Sept. 7, Sunday Ticket officially starts with Week 1's launch on Sept. 10. 

Before becoming a YouTube exclusive, NFL Sunday Ticket was exclusive to DirecTV and allowed football fans to watch all out-of-market games on Sunday afternoons that aren't airing on their local CBS or Fox stations. Games that air on your local stations, as well as national broadcasts, will require you to have an antenna, cable, satellite or pay for a streaming service like YouTube TV.