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Streaming video company LeEco shows off a self-driving concept car

LeEco isn't exactly a name in the automotive world, but this Chinese company is finding new venues for its streaming video services in phones, TVs and the LeSee Pro, a new concept car.

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Wayne Cunningham
LeEco LeSee Pro concept car
1 of 19 James Martin/CNET

Chinese company LeEco, a large video streaming service, made its North American launch with phones, televisions, a smart bicycle and a concept car, the LeSee Pro.

LeEco LeSee Pro concept car
2 of 19 James Martin/CNET

The LeSee Pro is intended to have an electric drivetrain and self-driving capabilities, and can also signal pedestrians with graphics on its front end.

LeEco LeSee Pro concept car
3 of 19 James Martin/CNET

Typical with concept cars, there isn't much information about the LeSee Pro. The See part of the name stands for Super Electric Ecosystem.

LeEco LeSee Pro concept car
4 of 19 James Martin/CNET

LED headlights make sense for an electric car, as they put minimal power drain on the batteries.

LeEco LeSee Pro concept car
5 of 19 James Martin/CNET

LeEco offers no speed, range or power specs for the LeSee Pro, merely asserting its electric drivetrain.

LeEco LeSee Pro concept car
6 of 19 James Martin/CNET

What's most intriguing about the LeSee Pro is that it comes from a company with a primary business far from automotive.

LeEco LeSee Pro concept car
7 of 19 James Martin/CNET

The car has typical sedan seating, with four doors on the sides. However, there is no evidence of door handles.

LeEco LeSee Pro concept car
8 of 19 James Martin/CNET

The design looks as good as many concept cars offered by major automakers.

LeEco LeSee Pro concept car
9 of 19 James Martin/CNET

Two front bucket seats are complemented by a kind of lounge seat in the rear.

LeEco LeSee Pro concept car
10 of 19 James Martin/CNET

The steering wheel would retract when the car enters its self-driving mode.

LeEco LeSee Pro concept car
11 of 19 James Martin/CNET

A screen on the dashboard was shown streaming video in a promotional film, which obviously would not be allowed for a production vehicle.

LeEco LeSee Pro concept car
12 of 19 James Martin/CNET

Rear seat passengers would be able to view LeEco's streaming video content.

LeEco LeSee Pro concept car
13 of 19 James Martin/CNET

The rear seat shows an intriguing layered design, although in this concept it is just hard plastics.

LeEco LeSee Pro concept car
14 of 19 James Martin/CNET

This venting might help the car's aerodynamics, letting air pressure out of the front wheel, unless it's just cosmetic.

LeEco LeSee Pro concept car
15 of 19 James Martin/CNET

Cameras replace traditional side mirrors, a common concept car trope.

LeEco LeSee Pro concept car
16 of 19 James Martin/CNET

Lei Ding, vice chairman of LeEco, said of the LeSee Pro that it is "Not only a car, it's an ecosystem for future mobility."

LeEco LeSee Pro concept car
17 of 19 James Martin/CNET

A pod on top of the LeSee Pro would likely hold laser sensors so it can see its environment, and enable self-driving.

LeEco LeSee Pro concept car
18 of 19 James Martin/CNET

With the LeEco content ecosystem, content would move seamlessly between car, phone and television.

LeEco LeSee Pro concept car
19 of 19 James Martin/CNET

Although LeEco is very bullish on its concept car, it would take a major investment to put it into production.

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