X

2010 Toyota Prius photos

The Toyota Prius became the iconic hybrid car after its last update, which launched in 2004. Will the newest update make as much of an impression?

Wayne Cunningham
Wayne Cunningham reviews cars and writes about automotive technology for CNET's Roadshow. Prior to the automotive beat, he covered spyware, Web building technologies, and computer hardware. He began covering technology and the Web in 1994 as an editor of The Net magazine.
Wayne Cunningham
33567395_OVR_540.jpg
1 of 16 Corinne Schulze/CNET
The 2010 model of the Toyota Prius is the third generation of the car in the U.S. It follows the highly successful second generation that became an icon for hybrid cars. This new version is radically different than the previous, but it incorporates important power-train updates.
33567395_FT_540.jpg
2 of 16 Corinne Schulze/CNET
The styling of the headlamps has changed for the 2010 model, with a boomerang shape where the casings wrap around the fenders. The thin grill and big skirt help maximize the car's aerodynamics, giving it a 0.25 coefficient of drag.
33567395_SS01_540.jpg
3 of 16 Corinne Schulze/CNET
The 2010 Prius gets a bigger engine (at 1.8-liters) than the previous generation's 1.5-liter engine. However, fuel economy is better, at 50 mpg compared with 46 mpg for the previous version. Toyota claims 9.8 seconds to 60 mph for the new Prius.
33567395_SD_540.jpg
4 of 16 Corinne Schulze/CNET
The Prius remains in the midsize car segment, with seating for five adults. The peak of the roof has been moved back, helping the aerodynamics and creating better headroom in back.
33567395_SS02_540.jpg
5 of 16 Corinne Schulze/CNET
The solar-sunroof option doesn't add electricity to the car's battery pack. Instead, it powers a fan that activates when the car is parked on sunny days. This fan keeps the cabin a little cooler than it would otherwise be.
33567395_SS03_540.jpg
6 of 16 Corinne Schulze/CNET
Handling isn't much improved over the previous version. The car is wobbly in corners and is not at all tuned for sport driving. Ride quality is acceptable, considering the car's price.
33567395_SS05_540.jpg
7 of 16 Corinne Schulze/CNET
The hatchback makes for plenty of luggage room. The Prius still incorporates the odd horizontally split rear window, which slightly hampers the driver's rear view.
33567395_INT_540.jpg
8 of 16 Corinne Schulze/CNET
The cabin faced a serious redesign. Toyota went to a floating console, making buttons and shifter easily accessible on top while leaving a space underneath, potentially useful for more storage.
33567395_SS06_540.jpg
9 of 16 Corinne Schulze/CNET
Interestingly, Toyota used a flat-bottom steering wheel on the new Prius, providing a little extra room for thighs. The steering-wheel button layout, which we've always liked, is little changed.
33567395_SS07_540.jpg
10 of 16 Corinne Schulze/CNET
The shifter gets a new treatment, looking a bit more conventional. Buttons labeled Eco and Power, next to the shifter, map the throttle sensitivity.
33567395_SS08_540.jpg
11 of 16 Corinne Schulze/CNET
The digital display, just under the windshield, is bigger, and includes fuel consumption and power usage information on the right.
33567395_SS11_540.jpg
12 of 16 Corinne Schulze/CNET
Although the navigation system remains DVD-based, Toyota incorporated traffic information, one of the newest features in the cabin.
33567395_SS15_540.jpg
13 of 16 Corinne Schulze/CNET
With the navigation system present, a four-disc changer sits hidden behind the LCD. Without the navigation option, you get a six-disc changer. These changers can read MP3 CDs.
33567395_SS16_540.jpg
14 of 16 Corinne Schulze/CNET
There aren't many new audio sources, although Toyota did include stereo Bluetooth streaming. This picture shows an iPhone streaming music to the car.
33567395_SS14_540.jpg
15 of 16 Corinne Schulze/CNET
XM satellite radio is also available in the Prius. An optional eight-speaker JBL stereo system sounds surprisingly good.
33567395_SS13_540.jpg
16 of 16 Corinne Schulze/CNET
Another improvement, the Bluetooth phone system now can automatically ingest a phone's contact list, making it possible to find people by name on the car's LCD.

More Galleries

My Favorite Shots From the Galaxy S24 Ultra's Camera
A houseplant

My Favorite Shots From the Galaxy S24 Ultra's Camera

20 Photos
Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra
magic-v2-2024-foldable-1383

Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra

10 Photos
The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum
Samsung Galaxy S24

The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum

23 Photos
Samsung's Galaxy S24 Ultra Now Has a Titanium Design
The Galaxy S24 Ultra in multiple colors

Samsung's Galaxy S24 Ultra Now Has a Titanium Design

23 Photos
I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites
img-0368.jpg

I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites

34 Photos
Do You Know About These 17 Hidden iOS 17 Features?
Invitation for the Apple September iPhone 15 event

Do You Know About These 17 Hidden iOS 17 Features?

18 Photos
AI or Not AI: Can You Spot the Real Photos?
img-1599-2.jpg

AI or Not AI: Can You Spot the Real Photos?

17 Photos