The Toy Fair is taking over New York City's Jacob Javits Center, filling more than two floors of its convention spaces.
First published Feb. 15, 12:01 p.m. PT with updates throughout Toy Fair 2018 weekend.
These wearable Star Wars replica helmets by Anovos can run you $250 (roughly £180 or AU$315) and much higher, but they were created from 3D scans of the original pieces made for the films.
Zoomer's Playful Pup will be available for $99 (roughly £70 or AU$125) and responds to touch and voice.
Grumblies are $20 characters that will have a "tantrum" if you shake and aggravate them enough. International pricing for these toys have not been announced yet, but the $20 US price roughly converts to £15 or AU$25. It is unlikely that those will be the official prices should they arrive to those markets.
Bridget Carey takes a stab at swinging the Elucidator, a light-up sword complete with sound effects and a connected app. It starts at $500 (roughly £355 or AU$630).
Fugglers, aka Funny Ugly Monsters, began as an Etsy project by an artist who had found a source for fake teeth. They'll be priced between $15 to $25 (roughly £10 to £20, AU$20 to AU$30).
Razor's Turbo Jetts are motorized heel wheels that enable the wearer to skate around and do neat tricks.
Boxer is a small robot about the size of your fist.
These programmable SmartGurlz dolls on hip looking Segway vehicles can teach your child about Scratch coding or can just be controlled from a phone app.
I couldn't resist photographing this flying pig puppet at the Folkmanis booth.
Handimonium is all about acting things out with tiny plastic hands for comedic effect.
Nuclear Neon by The Concoction Factory is the first black-light friendly "slime" substance for kids.
Bridget Carey tried on the Jurassic World Chomp 'N Roar Mask based on the velociraptor named "Blue" with matching claw set.
This is Hatch'n'Play Dinos' Tyrannosaurus Rex.
If your little one is really into dinosaurs, they might prefer this model over the typical Power Wheels.
Kamigami Robots work with an app that teaches you to code and program their motions.
WWE's new Elite Ring is designed to scale, apparently a unique feature.
WWE's Sound Slamming Ring is also known as the "Destruction Zone."
Batman is always popular, so naturally there are new 6-inch figurines coming out in the fall.
The Supernova can be used as a dance accessory while you control its hovering with your hands.
Here's a new Batmobile with two weapons, it's just 6 inches tall and will cost $30 (roughly £20 or AU$40).
This Batman 12-inch Figure Assortment will be available this fall at $10 a pop (roughly £7 or AU$13).
The Hot Wheels Rocket League RC Rivals set turns the Rocket League video game into a real game of car soccer. A free app is used to control the cars in this $180 (roughly £130 or AU$230) set, scheduled for release this holiday.
The Rocket League game is like soccer but played with remote control cars instead of feet.
Cars included in the set are based on the Octane and Dominus Battle-Cars from the Rocket League video game.
Airhogs' new Supernova drone responds to your movements.
Pomsies are a vaguely pet-like accessory that can be wrapped around your wrist. Their eyes change color with their mood and they respond to voice and touch.
Hugs are the big brother of Fingerlings, the small robotic monkey and sloth toys that hold onto your finger and respond to touch.
Hot Wheels are always hot at the Toy Fair. Can you spot the yellow submarine?
These Mini Arcade Games, which include Frogger and Pac-Man, are $20 (roughly £15 or AU$25) a pop.
The Hot Wheels AugMoto Augmented Reality Racing set combines a racing track with an app that shows you augmented-reality special effects during your races. You can see lightning, smoke and other enhancements while you zoom through the track.
You can set the number of laps you want to race your opponent and strategically pull over to charge throughout.
For example, there are explosions now and then, and you have to tap the device to fix your car.
Missile attacks? Yep! You can stop your opponent from winning by shooting one, making them either defend the attack or pull over for repairs.
If my nephew's obsession is any indication, Thomas & Friends are pretty much the most important trains out there.
Zoomer's Hungry Bunnies can be fed paper food, and they poop it out.
Looks to me like the world's biggest Slinky, but it's not. It's a "Spring Walker."
And another for Gotham City!
Here's one depicting Harry Potter's world.
Mega Construx kits let you build all the Pokemon characters.
Mega Construx is also putting out a Halo-themed set of kits.
Max Flex is a flexible track system for remote control cars. You can see the pieces are jointed for fitting around tricky terrain. The Infinity Loop system glows in the dark!
Luva Beau is a robotic baby boy doll that responds to voice and touch.
The Terra-Sect by Drone Force is a ground-drone that can roll into a ball or slither along the ground in its flat "attack" form.
Hmmm, here's a game for children that seems to be about getting this plastic piece of feces to shoot out of a toilet and then trying to catch it in your hands.
Escape Rooms are so hot right now. Now you can play at home -- with Alexa!
As usual for Mattel at Toy Fair, the Barbie display was impressive.
And of course, they have an app to play with if your dolls alone aren't enough.
Barbie can have whatever career she wants.
Let's pretend we're shopping. Is it weird that there's a Barbie Magazine at the Barbie checkout newsstand?
Whoa! Beekeeping Barbie? This might be my favorite doll yet.
Obstetrician Barbie has delivered your twins!
Now Barbie can cook and bake with "dough."
Fisher-Price Starlight Revolve Swing with Smart Connect has a built-in projector and connects to an app on your device.
Enchantimals are half-animal, half-girl.
DC Super Hero Girls' fun line of dolls.
Imaginext "Jurassic World" Jurassic Rex will sell for $110 (roughly £80, AU$140) starting this spring.
Airhogs' new transformable Extreme Air Board comes with attachments to play with it as a flying skateboarder or a paratrooper.
CNET's Bridget Carey jams on the Shredder and it's connected amp from Spinmaster.
Hatchimals newest "Mystery" series is not available just yet, but will be soon.
Steve Spangler's Super Slime can be hardened into a colorful plastic sculpture reminiscent of those lucite chandeliers of the '60s and '70s.
This Stealth Controller car can be remotely controlled.
AirPucks will hover and slide easily when knocked around on any hard floor surface and you can order them with whichever team logo you'd like. It's like playing on an air-hockey table!
Let the "Black Panther" toy frenzy begin! Here's a small drone called a Stealth Cruiser.
This Chocolate Pen decorating set reminds me of the 3D drawing pens, only its product is much yummier.
The Digiloom can be programed to weave a name, phrase or design into a bracelet for you or your friend.
Littlebits now has a Droid Inventor Kit that enables you to build your very own version of R2-D2.
There are whole sections of the Toy Fair devoted to artistic figurines representing characters from across the spectrum. Here you see the Teenage Mutant Ninja Turtles as created by the Good Smile Company.
Build a Bot kits help kids understand how their virtual pets work by letting them put one together themselves.
Have I mentioned that mini arcade games are all the rage this year? The Oregon Trail might have to be my personal favorite, if only because it's a game I actually played once upon a time.
Create eight different types of slime with this Jabba the Hutt Slime Lab from Uncle Milton.
Now you too can build your own Death Star with this educational kit from Basic Fun.
Another great kit idea? These Star Wars lightsabers can be mounted on the wall as night lights in a kid's room.
Speaking of Star Wars, check out these excavation kits from Uncle Milton!
These one-eyed self-balancing Boxing Bots by Hexbug can be controlled through an app.
Hexbug's Robotic Soccer game uses cars to push a ball around and will be available in the spring.
Gravitrax kits let you build a track to race a ball downhill and then you can "ride" along with your ball, experiencing the thrills of your track like a virtual reality roller coaster.
This Trump Troll may indeed prove to be a collectible. Only time will tell.
These Artik scooters run from $35 to $80 (roughly £25 to £55 or AU$45 to AU$100) and are versatile for use on snow. The self-propelled Shark Attack longboard mimics a surfing effect.
Kiko has infrared vision and can follow you or something else around once it's been set up and turned on.
Robotikits from OWI enable the maker to create a variety of solar-powered robots from the same pieces.
This impressive K'Nex display had a roller coaster, a giant ferris wheel, a merry-go-round and more.
Jimu the Astrobot is a kit you can build interactive robots with for programming through an app.
The Pixel Photo 16 allows you to upload a photo you'd like to build into an arty looking panel like this from plastic pegs and instructions they'll send you. Size and prices can range up to $125 (roughly £90 or AU$160) for a 19x26-inch piece like this.
These new Arcade 1 Up kits will be available in the fall for $399 (roughly £285 or AU$500).
Combine one of the many helpful learn-to-play-piano apps with one of these miniature pianos from Schoenhut and your kid might just surprise you with some real music.
This award-winning penguin-flicking dexterity game just got better with the release of Ice Cool 2. Combine it with Ice Cool's original game for enhanced boards and play.
Beard-O-Poly. Need I say more?
The Meeper Bot 2.0 offers another simple robot with a programming app to help teach children to code.
Smart Sketcher is a mini projector. It connects to an app on your device that converts photographs into images that are easy to trace on paper.
The Loyal Subjects were showing off their whole collection of miniature figurines this year.
Neptune Trading's new "Game of Thrones"-style swords are sure to be a hit.
Six new Micro Player Retro Arcades will be available in May for $35 (roughly £25 or AU$45).
Tori-Argo is an augmented reality shooting game you can play with your phone acting as the screen.