Samsung has once again pulled in front of Apple for global internet usage, with its devices accounting for 25.7 per cent of all mobile internet use in the month of August.
The data from StatCounter has Apple devices in second, with 23.4 per cent of traffic, and Nokia still a solid third, with 21.7 per cent.
These statistics are global — when you look at the data country by country, it's a different story. In Australia, Apple remains top dog, with a 66.25 per cent share of mobile internet access, compared to 21.29 per cent for Samsung. It's also important to acknowledge the disparity in the number of different devices offered by the two companies.
Obviously, breaking it down by operating system rather than device manufacturer has Android as a clear global leader, with 39.52 per cent of the market, compared to the 22.44 per cent from iOS.
In a media statement, Aodhan Cullen, CEO of StatCounter said:
Over the past 12 months, Apple has increased its share in the US and UK, but globally there is an ongoing battle taking place between it and Samsung. Should the rumours prove true, it will be fascinating to see if a less-expensive iPhone will help it increase market share against lower-cost competitors in global markets.
The "less-expensive iPhone" is, expected to be revealed by Apple overnight.