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WikiLeaks emails show Clinton logo was inspired by Apple

Hillary Clinton's "window logo" was influenced by Apple's old rainbow mark, according to emails posted by WikiLeaks from the account of Clinton's aide John Podesta.

Hillary Clinton's campaign logo drew inspiration from Apple, according to emails obtained by WikiLeaks.
Hillary for America

Hillary Clinton's campaign logo, a red arrow going through the middle of a capitol "H," was influenced by Apple, according to emails posted by WikiLeaks from the account of Clinton's aide John Podesta.

First reported by Business Insider, one email from Wendy Clark, a marketing executive, sent in February 2015 (prior to Clinton's official White House bid) describes how the campaign's "window logo" should eventually become associated with Clinton's positions, similar to how Apple's branding is attached to consumer technology.

"Their repeated, consistent use of the mark along with some of the world's most creative advertising has imbued that bitten apple logo with meaning but no one would look at that mark standalone and say it means Apple is the leader in human-centered designed, electronic devices with a vision for the future," Clark said.

Although the design hadn't been finalized at the time, the messages also go into detail comparing Clinton's visual representation to Obama's own mark.

Last week, Julian Assange kept his promise to publish more leaked documents relevant to the US presidential election. WikiLeaks will continue to reveal new information related to Google, military operations, arms trading and mass surveillance every week for the next 10 weeks, Assange said during a press conference.

He also said the site would publish all documents related to the US presidential election before the vote on November 8.

The Clinton campaign didn't respond to a request for comment.