2021 Ford Bronco racks up over 150,000 reservations in 2 weeks

Now, Ford needs to convert them to actual sales, but it's still a mighty impressive number.

Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
Sean Szymkowski
2 min read
2021 Ford Bronco 2-door
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2021 Ford Bronco 2-door

You guys really love your Broncos.

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It's only been just over two weeks since the 2021 Ford Bronco debuted, and as if the mighty positive reaction weren't already a good indicator for how the SUV will sell, we have a raw figure now.

Ahead of Ford's second-quarter earning's call, the automaker's dhief financial officer, Tim Stone, said the company has received over 150,000 reservations for a new Bronco. Keep in mind, the Bronco debuted on July 13. That's a serious amount of interest considering each person put down $100 toward a future off-road SUV.

The big number follows news Ford also ended up with a reported 18-month waitlist for the new Bronco. Although production remains on track and first deliveries will begin next spring, a source told Car and Driver this week some may not receive their SUVs until 2022 simply due to demand. A Ford spokesperson didn't speak directly to the waitlist but told Roadshow reservation holders will receive an approximate delivery date early next year.

The 2021 Bronco will arrive in both two- and four-door versions this time around with prices starting at $29,995 after a destination charge. That's for the two-door Bronco. The bigger four-door Bronco for you and your friends starts at $34,695. If you still want a chance to receive one of the first SUVs , reservations remain open and holders will reportedly convert a reservation to a final order later this year.

2021 Ford Bronco 2-Door looks to be an off-road warrior

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