This week LaDawn Jentzsch, user experience researcher at Google, took CNET inside Google's Usability Testing Labs at Google's headquarters here, one of the last stops for a new product before it is rolled out to the public.
In an industry known for backend programming, engineering, and algorithms, the difference between the coded intention of a product and the human experience can be vastly different.
Feedback in a controlled environment like this gives product teams the chance to try out new ideas and product concepts. Feedback is important. While the ultimate goal is an improved user experience, care must be taken to not upset the existing experience too abruptly.
Here, the red line maps the path of the eyes, and the larger red ball shows the current point of focus.
LaDawn Jentzsch, user experience researcher at Google, and CNET's Tom Krazit sit down in the research room inside the Google Usability Testing Labs in Mountain View, Calif.
It requires a lot of work to take a product from start to finish, and often after hundreds of hours of development and back-end programming, seating a real person in front of a product can be the pinnacle moment, when real people encounter real problems. It's an element of crucial human feedback that Google has yet to replicate. We still need humans, for now.