As LCD and plasma
vie for popularity and picture quality bragging rights, one perceived weakness of the LCD camp has provided a reason for TV makers to charge more for step-up models: image blurring. Higher refresh rates, like 120Hz and now 240Hz
, aim to clean up blurring with newfangled technology, and Toshiba's ZV650U series is one of the least-expensive sets available with a 240Hz effect. The company does use different technology to fight blurring than true 240Hz HDTV, and Toshiba is careful to call it a "240Hz effect," but antiblurring effects are similar. Mind you, in most normal program material we find it nearly impossible to appreciate the antiblurring effect of higher refresh rates, but some people are really bummed by blurring, and for them the new LCDs--or perhaps the nearly blur-free images produced by plasmas--hold appeal. Unfortunately for this particular Toshiba, high-tech-sounding processing can't overcome lighter black levels and a few other picture quality foibles. On the other hand, for those dead set on LCD who don't mind paying a bit extra for 240Hz, the relatively low price of the Toshiba ZV650U series makes it worth considering.