Meet the Doro PhoneEasy 740 for seniors
Most phones on the market aimed for seniors are your run-of-the-mill feature devices. But at CTIA 2012, Swedish company phone company Doro introduced the U.S. to its first smartphone for seniors, the Doro PhoneEasy 740.
The Big Easy (buttons)
The Doro PhoneEasy 740 uses the Android OS, but don't expect it to look like anything you've seen before. It has a simplified UI for easy use, but it can still access the Internet and the Doro app store, DoroSelection.
A little thick on the side
In addition to its 3.2-inch screen, the PhoneEasy 740 has a relatively thick profile. It's slated for a 2013 release in Q2. It is estimated by Doro reps that it'll go for $99.
Doubles as a magnifier
The 5-megapixel camera on the back of the PhoneEasy 740 comes with a flash and it also works as a magnifier.
Press for help
The back is also equipped with an emergency call button, that when pressed, will dial and text five programmable numbers.
Push those buttons
As a handset for an older demographic, Doro chose to retain the big, rubber, tactile buttons as part of the PhoneEasy 740.