Samsung has made phones with slightly curved faces before, but we haven't seen anything like the Samsung Galaxy Round, which bends the actual AMOLED display technology lengthwise beneath the glass.
To take advantage of the phone's kinetic, rocking energy, Samsung added a feature that will show you the date, time, call details, and battery information when you rock the phone, even when it's in sleep mode.
It's important to distinguish that the Round may be able to rock like a cradle, but the phone itself is unyielding. It takes a lot more than flexible display technology to make a truly flexible phone.
High-end specs are very similar to the Galaxy Note 3's internals, including Android 4.3, a 5.7-inch 1080p HD screen, split-screen software capabilities, and 3GB of RAM.
There's still a question if the screen's slight bend will improve how well you can view photos, videos, and read articles indoors and outdoors. We'll be sure to dive into that.