Panasonic used a New York City Best Buy store to launch its 3D TV sales for 2010. In addition to executives from both companies, representatives from Fox Video and DirecTV were also present.
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Fox 3D movies are coming home
Mary Daily, executive vice president of marketing for Twentieth Century Fox Home Entertainment takes the stage to announce that "Ice Age: Dawn of the Dinosaurs" will be the company's debut 3D Blu-ray disc later in 2010. However, she said she had no information on when Fox's "Avatar" would hit Blu-ray (in 2D or 3D).
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Pulling the trigger on 3D
A Manhattan couple, identified as "Brad and Ashley," became the first customers to buy the Panasonic 3D bundle.
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Media circus
The event was well publicized by Best Buy and Panasonic. Beyond the usual "gadget press," plenty of mainstream media outlets--including local and national TV--were on hand to document the story.
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Ka-ching
With the 3D TV, 3D glasses, and 3D Blu-ray player, the total came to $2,900--more than $3,100 after New York city and state taxes.