Pal by Clarity is big and bold

Not everything at CTIA 2012 is meant to be the most high-tech and chic device out there. Clarity, a mobile and accessories company aimed at seniors, displayed one such device called Pal.

Pal is a simple feature phone made for an older audience, or for those with disabilities. It will be available starting May 28 online, for $99.

Photo by: Lynn La/CNET

A simple back

As you can see, Pal doesn't sport a rear-facing camera. It is equipped with the essentials, however, like calling and texting. It also has an alarm clock, calculator, and stop watch.
Photo by: Lynn La/CNET

Heart to heart

On the back is an emergency call button, which you can preset to dial either 911 or another number of your choice.
Photo by: Lynn La/CNET

Large-print numbers

The Pal's 2-inch LCD color screen displays numbers in a big, bold font.
Photo by: Lynn La/CNET

Looking trim

The device is lightweight, and it's made out of simple black plastic.
Photo by: Lynn La/CNET

Easy to press

The large black rubber buttons make it very easy to quickly dial a phone number on the Pal.
Photo by: Lynn La/CNET

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