Merging mobile surroundings with layers and layers of data, augmented reality comes to life at a conference in Silicon Valley.
SANTA CLARA, Calif.--Physical spaces and places are becoming more intertwined with our digital lives through check-ins, hyper-local content, and geotagging. At the Augmented Reality Event being held here this week, start-ups and innovative thinkers are sitting down to brainstorm how the virtual world and the real world are stacking layers of data to create this new hybrid landscape in mobile environments.
Known for his ideological science fiction explorations of the cyberpunk culture, writer Bruce Sterling kicked off the event with a keynote speech Wednesday morning during which he called on developers to think big and build the tools that will make their ideas reality.
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Many of the discussions during the panel analysis at the Launch Pad focused on a fundamental principle of business: how will you make money?
YouReality's plans to supplement the home building and design industry with augmented reality planning met with approval from the panel, who said they see this as being one of the most relevant and immediate applications of virtual augmentation.
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"
Return to story: "Augmented reality edges closer to mainstream"