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Lady Gaga's Polaroid Grey Line

Lady Gaga, the Creative Director (official title) for Polaroid, announced a creative new line of products called Grey: A stylish new instant-printing camera, A mini printer, and sunglasses with a camera built in...

CNET Reviews staff

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1 of 13 Sarah Tew/CNET
Lady Gaga was named Creative Director at Polaroid last year.
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2 of 13 Sarah Tew/CNET
A giant crowd gathered to try and get a glimpse of her during the brief appearance at CES.
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3 of 13 Sarah Tew/CNET
She said that phones are the cameras of the future, and made reference to the thousands of phones that her fans hold up to photograph her during concerts...
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4 of 13 Sarah Tew/CNET
The Polarez GL20 is a bold new set of sunglasses with a built in camera. You can also display your images (for a fashion statement of course) on the LED screens.
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5 of 13 Sarah Tew/CNET
I didn't catch what she said that was so funny. She did a lot of swearing, though, which seemed to make the crowd chuckle.
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6 of 13 Sarah Tew/CNET
Gaga shows us the Polaroid GL30: a merging of instant-printing technology with digital.
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7 of 13 Sarah Tew/CNET
The Polaprinter GL10 is a mobile instant printer.
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8 of 13 Sarah Tew/CNET
The paper. Perhaps less costly than the old school polaroid film. One can hope.
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9 of 13 Sarah Tew/CNET
Most of the crowd could not even see Lady Gaga, the place was so jam-packed and full of obstructions.
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10 of 13 Sarah Tew/CNET
But I did manage to get this beauty with my long lens.
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11 of 13 Sarah Tew/CNET
And this, I must say, is a lovely design. I'm eager to see the image quality. This shows that the camera can be used as a frame too.
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12 of 13 Sarah Tew/CNET
To shoot, you flip up the screen and the controls are revealed.
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13 of 13 Sarah Tew/CNET
You can also add interesting borders in-camera before you print your image, and only print the images you select.

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