HP partnered with Movado for a new line of smart analog watches.
The partnership will see HP's smart platform incorporated in watches from Coach, Hugo Boss, Ferrari, Tommy Hilfiger and Juicy Couture.
All of the watches resemble traditional analog timepieces. They feature stainless steel casings, water resistance and come in a variety of sizes and styles.
Each one also contains a mix of connected smart features through vibration and either a discreet OLED display or LED light. The watches can track daily activities and display incoming calls, text messages, emails, social media updates and calendar reminders from an iPhone or Android phone.
The Coach, Hugo Boss, Ferrari and Tommy Hilfiger watches include a screen, while the Juicy Couture watches (pictured here) include the LED notification light.
The watches use a traditional coin battery to power the analog movements, but the smart features do require charging. HP has said battery life will last between five to seven days depending on usage.
My personal favorite was this watch from Tommy Hilfiger. The blue face and brown leather strap are a nice match, but I found the watch a little thicker than a normal one.
Here's another look at it. This one retails for $295.
And one more look from the side.
This Hugo Boss watch costs $295, although a Rose Gold model costs a bit more at $325.
Here's the Ferarri watch. It also costs $295.
As does this Juicy Couture one.
The Coach watch is also $295.
Here's the app that shows activity data and lets you customize which notifications are sent to your watch.
The watches will be available starting on October 27 at HP.com and retailers like Macy's and Nordstrom.