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Apple is hosting its annual fall product event at the Bill Graham Civic Auditorium in San Francisco.
Here's everything announced so far.
Apple Music now has 17 million subscribers. It's going to get a new, streamlined design in iOS 10.
"Apple Music has content that no one else has. Apple Music has become the premiere destination for new artists and existing artists to launch their exclusive music."
Introducing Super Mario Run.
The creator of Mario video games.
Choose an opponent from the list and try to beat their high score.
Super Mario Run will come out for the holidays.
Real-time collaborations are on the way for iWork.
Washington Post, MLS, Field Day game are some new stand-alone apps.
Pokemon Go is coming to the Apple Watch.
"When I approach a PokeStop, a tap on my wrist lets me know."
"From a complication on the watch face, I can see how far I need to walk to hatch an egg"
"Now that I'm done walking, let's end my workout. Summary screen shows all of my activity and all of the items I collected along the way."
The latest version of the smartwatch is waterproof.
"For series 2 we redesigned the speaker system. At the end of the workout, we use the speaker itself to eject the water."
You can pick one up for $369.
Apple is partnering with Nike for a Watch model with runners in mind.
"The Apple Watch Nike+. This isn't just a watch, it's your perfect running partner. It's simple, it's fun and it's easy to use. We think it delivers the best running experience out there." - Trevor Edwards, president of the Nike Brand
It will be available in four colors.
The latest iPhone is officially out.
It comes in two different shades of black, as well as silver, gold and rose gold.
The iPhone 7 only has one camera, while the iPhone 7S has two, a wide-angle and a telephoto.
For the first time ever, the iPhone will have stereo speakers.
There is no headphone jack.
If you want to use your headphones, you'll have to use an adapter.
Apple introduced a pair of wireless headphones.
They connect automatically with your iPhone or Apple Watch. No pairing or unpairing,
They have 5 hours of battery life. Can recharge in case for up to 24 hours listening.