The Adidas MiCoach Fit Smart is the latest fitness-tracking watch from the German sportswear giant. It will launch in mid-August, and will cost £199 in the UK, $199 in the US and €199 in Europe.
The Fit Smart comes in two colors: black or a translucent milky white.
In addition to displaying the time, the device records your heart rate and activity.
Inside the wristband is a heart-rate monitor.
The band comes in two lengths for smaller or larger wrists.
Its silicone body keeps it durable, lightweight, and sweatproof, but it doesn't render the tracker completely waterproof.
The Fit Smart syncs via Bluetooth to record your progress.
The device estimates how many calories you're burning, but that's never an exact science.
One thing missing from the Fit Smart is a GPS to map your run, but that's not a problem if you mostly stay in the gym or you're just not a runner.
The device gives feedback by vibrating and can last up to 10 hours with a full charge.
Its dot-matrix display tells you how you're doing as you train.
Working in conjunction with a proprietary app called MiCoach Train and Run, the Fit Smart offers coaching feedback and pre-planned workouts, including weekly goals.
As you train, you can opt for pre-set workouts and the Fit Smart will vibrate or light up to coach you along.
The app is compatible with both Android and iOS devices, supports 11 languages, and can also be used to adjust settings on the tracker. The MiCoach Fit Smart is out in August.