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Take Control of Your Personal Information: How to Delete Your Data From the Internet

Permission Slip can help you tell companies to stop selling your personal data.

Mary-Elisabeth Combs Associate Writer
Mary-Elisabeth is an associate writer on CNET's How-To team. She's a recent graduate of UNC-Chapel Hill's English Department, and resides in Charlotte, North Carolina. On the How-To team, she covers a little bit of everything. When she's not writing, she's catching up on Formula 1 or reading.
Mary-Elisabeth Combs
4 min read
screenshot of the permission slip homepage

Permission Slip allows you to take control of your online personal data. 

Consumer Reports/Screenshot by CNET

It can be easy to forget that your personal data is scattered all over the web. Every time you sign up for a new social media platform or buy something online, you give those companies bits and pieces of your personal data.

Between the hustle and bustle of connecting with your loved ones on socials or taking advantage of online sales, the consequences of handing out your personal data can fall to the wayside, only to return in the form of targeted ads and spam emails. 

The companies you give your data to and data brokers sell your personal data to other companies that use your info to sell ads that are targeted at you. If you've given out your data liberally online, your personal info is likely being shopped around to the highest bidder. 

The fix to this can be somewhat complicated and confusing. Consumer Reports, however, has an app called Permission Slip that reaches out to companies on your behalf and orders them to stop selling your information.

Read on to find out exactly how to use Permission Slip to reassert some control over your online data. Plus, here are our picks for the best VPNs to protect your privacy online and the best password managers to keep your login information secure.

What is Permission Slip?

To help you claw back a bit of your personal data, some states have passed legislation that allows you to exercise some control over what happens to it. Depending on the state, you can prohibit data brokers from selling your data or delete your online data outright. But the process of controlling your data on websites can be confusing, and it's often unclear whether you've opted in or out of selling your personal data. And due to the nature of how your data is shopped around, it could be nearly impossible to locate all of your online data and protect it. 

This is where services like Consumer Reports' Permission Slip come in. Permission Slip does the legwork of collecting the places that might have your data, including more than 100 companies that use your personal information. All you have to do is submit your request for your info to either be deleted outright or simply not sold any more. 

How do I use Permission Slip? 

To get started using Permission Slip, sign up for the service with your email address. I decided to sign up with the email address that I frequently use when signing up for rewards programs or making accounts online -- that way I would be addressing most of the places that could be selling my data. 

After signing up, you'll be presented with options of popular companies and data brokers that could have your information. If you think that company might have your data, and you want to do something about it, select Learn More & Take Action. If you don't think this company has your data and you would like to no longer see it as an option, select Hide and it won't clog up your suggestions. 

Once you've selected Learn More & Take Action, you will be taken to a screen that shows you what sort of data the company usually collects, and what your options are. Depending on the company and the state that you live in, you could have the option to prohibit companies from selling your data or to delete your account outright. It's important to note that if you're deleting your account and you have a rewards program with that company, you will lose those rewards upon deletion. 

screenshot of options in permission slip app

Depending on where you live and who you're dealing with, you can either order the company to stop selling your data or delete your account entirely. 

Consumer Reports/Screenshot by CNET

When you've decided whether you want to delete your account with a specific company or simply prohibit it from selling your data, Permission Slip will ask you a couple of questions that can help companies and data brokers correctly identify you and properly take care of your information. 

After you input your personal info the first time, the process for continuing to remove your data is pretty simple. You will just scroll through Permission Slip's suggestions, select companies that might have your info and then delete your account or prohibit the company from using your data. 

screenshot of permission slip's personal info requests

Permission Slip requires you to input some personal information to help the companies who have your data identify you so your request can be fulfilled. 

Consumer Reports/Screenshots by CNET

It's important to note that while Permission Slip is submitting the request on your behalf, you still might have to confirm the request directly with the company. It also might take a bit of time to have your request processed and your information deleted, so patience will be your friend during this process. 

For more, here's the best tax software for 2024 and here's when Tax Day is this year.