Short Take: E*Trade offers incentive program

Electronic brokerage has launched a two-tier stock trading incentive program, dubbed Power E*Trade. The frequent flyer-like program offers free additional services and investing tools--such as real-time quotes, priority customer service, and in-depth market analysis--to users who make at least 30 trades per quarter. Users who make at least 75 trades per quarter are eligible for even more free services as part of the Platinum Power E*Trade plan.