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Ford dealers can ban F-150 Lightning customers from reselling trucks to discourage scalpers

Buyers must keep their electric trucks for one full year before trying to resell them, according to a new "No-Sale" provision, if dealers opt in.

2022 Ford F-150 Lightning
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2022 Ford F-150 Lightning

No reselling for a year.

Ford

Ford is cracking down on anyone with mercenary intentions when it comes to buying an F-150 Lightning next year. In an effort to stop customers from quickly flipping their electric pickup truck for a hefty profit, Ford delivered a notice to dealerships issuing a new clause for soon-to-be owners. The note was posted on the F-150 Gen 14 forum on Friday. Should a dealer opt in, customers will be required to sign a "No-Sale" provision, banning them from reselling the truck within one year of ownership. The key here is, it's not required, Ford told Roadshow.

"Such a requirement is between a dealer and their customer," a spokesperson said. "It is up to the dealer to decide to use it and to consult with local laws in the state they operate should they choose to do so."

The clause reads, "Purchaser hereby agrees that it will not sell, offer to sell or otherwise transfer ownership interest in the Vehicle prior to the first anniversary of the date hereof. Purchaser further agrees that Seller may seek injunctive relief to prevent the transfer of title of the Vehicle or demand payment from Purchaser of all value received as consideration for the sale or transfer."

These kinds of agreements aren't uncommon for hotly anticipated new vehicles. Ford famously made buyers of its GT supercar sign a similar agreement, and some high-profile owners ended up in legal hot water for violating it.

Aside from this new provision for customers, Ford is also taking action against a "limited number" of dealerships the automaker says violated sales and service agreements. According to the same notice, some dealers required F-150 Lightning customers to make additional deposits and payments beyond what Ford required. These actions are "negatively impacting and damaging the Ford Motor Company brand and Dealer Body reputation," the company said in a notice to all dealers.

2022 Ford F-150 Lightning defines a segment

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Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.

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sean-szymkowski-headshot
Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
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