When it comes to Lexus, its press release insists: "The Lexus LS 500 F SPORT is the only vehicle both powerful and luxurious enough to keep pace with a Super Hero and escort a king."
The only vehicle, you understand.
While the minute-long ad previously released tells the story in more detail, Lexus also released a short 30-second version of the same ad during the third quarter of today's Super Bowl, which you can watch below:
Interested in checking out Black Panther's new ride? You can read our full first-take review of the 2018 Lexus LS here, and scroll through our gallery below.
2018 Lexus LS: Japanese design highlights new Lexus LS interior