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2021 Ram 1500 TRX Launch Edition: 702-HP pickup gone in just 3 hours

Yep, all 702 trucks sold out in just a matter of hours, but that's not exactly shocking.

Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
Sean Szymkowski
2021 Ram TRX Launch Edition promo

All gone.

Ram

ready to rival the Ford F-150 Raptor with the TRX, and judging by the pickup's reception, numerous fans are, too. Case in point: The 2021 Ram 1500 TRX Launch Edition sold out in just 3 hours.

Doing some basic math, that works out to a TRX Launch Edition sold about every 6 minutes once orders opened two days ago. You guys really can't wait for the high-power truck, can you?

What perhaps makes the quick sell out more impressive is the truck's price. After a $1,695 destination charge, the TRX Launch Edition costs $92,010 -- not a cheap price by any stretch. It's even more expensive than a Heavy Duty and a fully loaded F-150 Raptor.

But, Ram will outfit the trucks with a slew of equipment and an exclusive Anvil Gray paint color. True carbon fiber trim, beadlock-capable wheels, a 19-speaker audio system and much more are all part of the package. Not to mention the supercharged 6.2-liter V8 under the hood with 702 horsepower.

Though the Launch Edition models are all gone, Ram will have plenty of the standard TRX trucks to sell, priced at $71,690 to start. That's still more expensive than the F-150 Raptor, but it's hard to argue with the sweet sound of the V8 compared to the Raptor's twin-turbo V6 heart.

2021 Ram 1500 TRX is a desert-running pickup with a Hellcat heart

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Watch this: Ford F-150 Raptor: An off-road hero?