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2021 Ram 1500 TRX Launch Edition: 702-HP pickup gone in just 3 hours

Yep, all 702 trucks sold out in just a matter of hours, but that's not exactly shocking.

- 01:20
2021 Ram TRX Launch Edition promo

All gone.


Ram's ready to rival the Ford F-150 Raptor with the TRX, and judging by the pickup's reception, numerous fans are, too. Case in point: The 2021 Ram 1500 TRX Launch Edition sold out in just 3 hours.

Doing some basic math, that works out to a TRX Launch Edition sold about every 6 minutes once orders opened two days ago. You guys really can't wait for the high-power truck, can you?

What perhaps makes the quick sell out more impressive is the truck's price. After a $1,695 destination charge, the Ram 1500 TRX Launch Edition costs $92,010 -- not a cheap price by any stretch. It's even more expensive than a Ram 3500 Heavy Duty and a fully loaded F-150 Raptor.

But, Ram will outfit the trucks with a slew of equipment and an exclusive Anvil Gray paint color. True carbon fiber trim, beadlock-capable wheels, a 19-speaker audio system and much more are all part of the package. Not to mention the supercharged 6.2-liter V8 under the hood with 702 horsepower.

Though the Launch Edition models are all gone, Ram will have plenty of the standard TRX trucks to sell, priced at $71,690 to start. That's still more expensive than the F-150 Raptor, but it's hard to argue with the sweet sound of the V8 compared to the Raptor's twin-turbo V6 heart.

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